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The Star: June 15, 2023

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<strong>The</strong> <strong>Star</strong> Thursday <strong>June</strong> <strong>15</strong> <strong>2023</strong><br />

18<br />

GARDENING<br />

Of the $240 million worth of seed and grain exported by New Zealand growers<br />

annually, almost 90 per cent is Mid Canterbury bred. <strong>The</strong> seed and grain industry is<br />

nothing short of big business.<br />

Why a city focus on food, fibre<br />

and agritech?<br />

Feeding<br />

the world<br />

and fueling<br />

innovation<br />

Carrfields is a pioneering Canterbury-based<br />

agribusiness that is part of this. <strong>The</strong>ir forty plusyear<br />

history includes five traditional divisions such<br />

as livestock, machinery, agricultural contracting<br />

and seeds.<br />

<strong>The</strong>ir reach extended further with their investment<br />

in NZ Natural Fibres, a company that supplies<br />

premium wool yarn systems for high-end<br />

residential, retail carpets and private jets. Over the<br />

last few years, NZ Natural Fibres partnered with<br />

Hemp NZ to produce sustainable products from<br />

natural hemp fibres. <strong>The</strong>y are now on a mission<br />

to be leaders in this growth industry by providing<br />

premium products with a reduced carbon<br />

footprint. With a growing global population and<br />

the ongoing impacts of climate change, the call<br />

for smart agritech solutions is more important than<br />

ever before. And it’s not all meat, dairy and wool.<br />

Carrfields is an example of a business in the Food,<br />

Fibre and Agritech Cluster, one of four sectors<br />

identified by ChristchurchNZ as driving growth and<br />

future innovation.<br />

Innovative Ōtautahi-based companies that are transforming the food, fibre and agritech sector<br />

Leaft Foods exists to reduce the environmental<br />

impact of food production. <strong>The</strong>y are separating<br />

a protein called Rubisco which is the most<br />

abundant protein on the planet and responsible for<br />

photosynthesis, and using it to develop a range of<br />

foods that people love.<br />

This is a strategic intervention to fuel<br />

innovations in big data, artificial intelligence,<br />

robotics, automation, the Internet of Things,<br />

plant-based proteins, nutraceuticals, high<br />

value ingredients and materials. Investment<br />

to grow the sector includes startup business<br />

development programmes such as the current<br />

Food, Fibre and Agritech Challenge where<br />

finalists go through an eight-week validator<br />

to develop their idea into a viable business.<br />

Delivered by the University of Canterbury’s<br />

Centre for Entrepreneurship, the 10 finalists will<br />

pitch their ideas to a live audience at Aotearoa’s<br />

biggest primary sector conference, E Tipu<br />

IFAMA <strong>2023</strong> being held at the Christchurch<br />

Town Hall from 17-20 <strong>June</strong>.<br />

From sustainable farming solutions to cuttingedge<br />

drone technology, these ideas will have<br />

a positive impact on the future of Aotearoa<br />

and the world. And just like Carrfields, it is<br />

innovations like these that are set to transform<br />

the industry.<br />

A world-leading biotechnology company,<br />

Keraplast recover bioactive keratin proteins from<br />

regeneratively farmed New Zealand wool and<br />

blend these together to create unique, branded<br />

ingredients that are used in the world’s leading<br />

beauty and personal care products.<br />

Canterbury is New Zealand’s<br />

largest and consistently highperforming<br />

agricultural region<br />

producing one-fifth of the nation’s<br />

agricultural GDP and employing<br />

nearly 20,000 people.<br />

<strong>The</strong> region’s competitive<br />

advantages include: our<br />

temperate climate, fertile soils and<br />

water access and are leveraged<br />

by a logistical hub of world-class<br />

manufacturers, technology and<br />

professional services. Education<br />

pathways play a part as well with<br />

Lincoln University boasting one<br />

of the largest concentrations of<br />

land-based researchers in the<br />

Southern Hemisphere, while the<br />

University of Canterbury produces<br />

world-class engineering and<br />

software talent.<br />

Founded in 1961, Aroma NZ manufactures<br />

premium New Zealand origin Green-lipped mussel<br />

extracts which are used in leading joint-care<br />

brands world-wide for people and pet. Grown<br />

sustainably, Aroma export in bulk to world-leading<br />

nutraceutical companies all over the world.<br />

PHOTO: Carrfields, NZ Hemp and NZ Yarn are<br />

developing cropping innovations for highly<br />

efficient use of the whole hemp plant. Natural<br />

fibres like hemp and wool could one day<br />

produce materials for products from Formula 1<br />

race cars to America’s Cup boats.<br />

What started as Kōrure mussel oil supplements<br />

for natural health care benefits, the company has<br />

expanded to develop a unique manufacturing<br />

technique with University of Canterbury to<br />

extract more efficiently and sustainably aiming to<br />

lead the charge on extraction technology.<br />

Bambax is a sustainable food packaging technology<br />

company that innovates biotechnology enabling<br />

Woodfibre to enter extended shelf life territory.<br />

This results in fibre packaging with high barrier<br />

properties replacing conventional plastics, reducing<br />

reliance on fossil fuels and enhancing biodiversity.<br />

FoodSouth’s purpose-built product development<br />

facility provides scale-up support for food<br />

and beverage businesses. <strong>The</strong>y offer advice,<br />

expertise, equipment, and connections<br />

needed to grow and succeed domestically and<br />

internationally.

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