JCDecaux Vision for Building Brands
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Category<br />
Finance<br />
Exposure to any <strong>JCDecaux</strong><br />
touchpoints was shown to<br />
positively impact all brand<br />
feeling measures in the<br />
finance category<br />
+110%<br />
Is interesting/<br />
engaging<br />
+45%<br />
Is a brand<br />
I trust<br />
+82%<br />
My preferred<br />
brand<br />
+55<br />
Consideration