JCDecaux Vision for Building Brands
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Category<br />
Entertainment<br />
Exposure to any <strong>JCDecaux</strong><br />
touchpoints was shown to<br />
positively impact all brand<br />
feeling measures in the<br />
entertainment category<br />
+44%<br />
Is interesting/<br />
engaging<br />
+28%<br />
Is a brand I trust<br />
+9%<br />
My preferred<br />
brand<br />
+43%<br />
Channel I want to<br />
tell others about
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