2023 META24 Course Catalog-7

18 Social Media
Marketing
SOCIAL MEDIA MARKETING
1. The student will research types of social media and their purposes. They will then make
a plan for a social media profile biography and video. They will create an Elevator Pitch
and write two social media biographical profile video scripts.
2. The student will practice using different kinds of lighting, then use the scripts they wrote
to film their social media profile videos.
3. The student will determine the best way to use social media to market their product and
create an infographic for others about social media marketing and create a slideshow
video explaining their process in setting up their marketing plan.
MATERIALS
• MS Word
• PowerPoint
• Canva or other image software
• Infographic software
• Video camera
• Lighting equipment
• Video editing software
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