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EIF-A_Lasting Contributions

Spring 2024

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INNOVATION<br />

was previously a US Bank location.<br />

Innovate 120 is a resource for entrepreneurs<br />

and start-ups, a business incubator<br />

site for Jackson County and a coworking<br />

space.<br />

The other clients included GAF, a<br />

multinational roofing manufacturing<br />

company based in New Jersey; Google;<br />

Scotts Miracle-Gro; and a global telemedicine<br />

company.<br />

Abbott, a Maquoketa native, developed<br />

the internship program in 2021 in<br />

response to a call from state officials to<br />

introduce high school students to career<br />

paths they might not otherwise know<br />

about. UX (or user-experience) Design<br />

is one of those.<br />

UX is the front end in the process of<br />

developing mobile apps and other technology.<br />

It is the planning process that<br />

addresses whatever problem needs to be<br />

solved, said Abbott, who has decades in<br />

the user-experience design business with<br />

Context Design LLC, which he founded.<br />

For example, AgroSampl introduces a<br />

more efficient way to glean information<br />

from soil and fine-tune farming practices<br />

based on that data.<br />

The app would give farmers soil sampling<br />

information in real time and allow<br />

them to adjust the application of nutrients<br />

efficiently. The app would include<br />

such things as low nutrient warnings and<br />

measures of magnesium, sulfur, nitrogen<br />

and other organic matter in soil.<br />

“It would help increase sustainability<br />

by reducing soil compaction, improving<br />

soil management, maximizing yield and<br />

optimizing fertilizer application,” the<br />

students said in their presentation.<br />

The app provides useful data on nutrient<br />

levels, seed coating, soil fertility<br />

and overall health and stores the data for<br />

future use.<br />

“If a mobile app works really well,<br />

that’s because somebody designed it to<br />

meet your needs in that specific task,”<br />

Abbott said.<br />

That’s the goal students have worked<br />

toward since the program began, and a<br />

new group will do the same this summer.<br />

n<br />

Local farmer Joe Heinrich was one<br />

of the resources students used to<br />

research their topic as part of a summer<br />

internship with Innovate 120 last year.<br />

EASTERN IOWA FARMER PHOTO /<br />

CONTRIBUTED<br />

Representative Steve<br />

Bradley’s dedication<br />

to the Iowa farmer is<br />

unparalleled. He has<br />

supported many bills<br />

as a member of the<br />

Iowa Legislature. He is<br />

dedicated to Agriculture,<br />

Education and<br />

Healthcare. Helping<br />

to assure the Iowa<br />

farm is well taken care<br />

of in the future.<br />

PAID FOR BY COMMITTEE TO ELECT BRADLEY FOR IOWA HOUSE<br />

92 EASTERN IOWA FARMER | SPRING 2024 eifarmer.com

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