SPONSORED CONTENT ENHANCING PERFORMANCE NOW; INCREASING VALUE IN THE FUTURE With a customer fleet comprised of over 4,000 aircraft and about 8,000 engines, Rolls-Royce Business Aviation has developed a portfolio of services that ensure its globe-hopping customers get the most availability from their aircraft now, and top dollar at resale time. 28 | GLOBAL SKY QUARTERLY — FIRST QUARTER <strong>2023</strong>
SPONSORED CONTENT What a difference two years make. At this time in 2020 travel restrictions caused by the COVID-19 pandemic made business and private aviation’s future look disheartening at best. Aviation at Rolls-Royce. “CCE mitigates maintenance expense by providing protection against the cost of scheduled and unscheduled maintenance to the engines. But, today, thanks to a variety of reasons, the business jet industry is enjoying a renaissance. Individuals and companies that, 24 months ago, had never dreamed of owning airplanes are buying them in record numbers. And that global upsurge has caught even the most experienced business aviation insiders by surprise. “We [Rolls-Royce Business Aviation] are making sure there’s no unforeseen risks for our customers,” he continues. “The customer gets comprehensive coverage for their engine at a predetermined hourly rate per flying hour. This provides budget predictability and transparency.” “We were looking at the wrong things,” says Mesinger Jet Sales president and CEO Jay Mesinger. “What we didn’t understand was the wealth that was going to be created during this pandemic or the absolute disdain people have for getting on the airlines. We also didn’t understand that they would turn that disdain and that wealth into the largest number of first-time buyers ever coming into our industry.” Many industry leaders believe that these new-generation buyers are entering into aircraft ownership not for its “romance” but for the tangible business benefits that this high-value asset can deliver. Helping owners get it right the first time Of course, the parts that most contribute to the asset’s value are its engines. And one of the first lessons aircraft owners learn is that those engines are also the most expensive parts to inspect and repair. That’s where Rolls-Royce’s CorporateCare® Enhanced (CCE) program can help. Aircraft owners that enroll in the program have the peace of mind of knowing there won’t be any costly surprises when it comes to engine inspection, maintenance, or repairs. “CorporateCare Enhanced offers substantial financial and operational benefits to customers, including increased availability, asset value, and liquidity,” explains Andy Robinson, SVP Services - Business “It doesn’t matter if they’re in the first month or the eighth year of the program; we take care of all costs associated with any covered event,” Robinson adds. “CCE covers all scheduled inspections, service bulletins, troubleshooting, spare parts, and even provides lease engines. “In addition, with the exception of the Tay and AE-series engines, where we don’t provide the engine nacelles, CorporateCare Enhanced covers the complete nacelle,” Robinson continues. “The program even covers erosion and corrosion.” Price is what you pay. Value is what you get.” Warren Buffett Been there, done that Robinson shares a story that highlights just how far Rolls-Royce Business Aviation has gone to “rescue” an AOG customer. As he explains, one of the company’s CorporateCare Enhanced customers had flown to the islands of the Maldives– the smallest country in Asia– and, when preparing to depart, encountered an issue with one of his airplane’s engines. The only solution to getting the aircraft off the island was to replace its malfunctioning engine. Not an easy task under the best of conditions. With limited infrastructure, we chartered C-130 to deliver a replacement engine– along with the on-wing technical team and equipment needed to resolve the issue on the island,” Robinson says. “This was done at no cost to the customer as they were covered by CorporateCare.” Yes, this was an unlikely situation, but it highlights Rolls-Royce Business Aviation’s commitment to getting its customers’ aircraft back in the air as quickly, and with as little inconvenience as possible. FIRST QUARTER <strong>2023</strong> — GLOBAL SKY QUARTERLY | 29
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