Edition 18 - Seguros MAPFRE

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$Lesión arterial en fracturas abiertas de huesos largos Arterial lesion ...$

ADVERTISING Sample of the latest campaigns developed by El Salvador Asistencia. 31 SIAM News JANUARY 2003
VII LITERARY CONTEST “You will never find it…” Nikos Pastra. Imagine yourself in this situation: your car has broken down in the middle of nowhere and you don’t know exactly where you are. How could you describe your position to the road assistance’s provider? This is what has actually happened to one of our clients: during one of my afternnon shifts, the phone rings, I answer the line, and I hear a man’s voice asking for help. His car had broken down somewhere on the National Road. He didn’t know the exact km, he just knew he was on one of the two largest ADVERTISING National Roads of Greece, near Athens, and so I connected him with one of our providers. They started talking and I stayed on the line, as usual, hearing their discussion. After some time, the provider hadn’t been able to figure out exactly where the client was.And suddenly, the provider asked the magic question: “Can you tell us something characteristic that you see around?” And the client answered:“Well, let’s take a look….oh, yes, there’s a big advertisement sign right above me, which says: DON’T SEARCH! YOU WILL NEVER FIND IT!”. Guess what happened next: At the same time, the client, the provider and me burst into laughter!!! Fortunately for the client, the provider found him after all. Oops, I forgot to mention the story’s moral. Here it is: Prizewinner Ranking for the 7 th <strong>Edition</strong> of the Story Contest First Prize: ESSAS LÁGRIMAS (Eloína Gorgonha Fernandes, Brazil). Second Prize: YOU WILL NEVER FIND IT (Nikos Pastra, Greece). Third Prize: RELATO DE TOM GOEMARE (Tom Goemare, Belgium). Third Prize: HOMAGE TO A SPECIAL FRIEND (Sotiria Voutsina, Greece). Whenever your car breaks down, make sure that you are nearby an advertisement sign.Who knows, maybe this will help one way or another!!! Sample of the new personalized cards (front and back) that Eurosos Assistance has developed for its new Home Assistance campaign. Nikos Pastra Eurosos Assistance Second Prize 7 th <strong>Edition</strong> of SIAM Stories The Prizewinners of the 8 th SIAM Story Contest will be published in the next edition of SIAM News. 35 SIAM News JANUARY 2003
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Edition 18 - Seguros MAPFRE

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