Environmental Report 2000 - EnBW
Environmental Report 2000 - EnBW
Environmental Report 2000 - EnBW
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Keeping in Touch with the Public<br />
Info centres at our power generation<br />
plants attract 70,000 visitors every<br />
year, mainly policy makers, school<br />
and university students, members of<br />
expert groups and trade associations.<br />
These centres provide an important<br />
forum for public dialogue on and<br />
broad discussion of a whole host of<br />
environmental protection issues.<br />
There has been a great deal of interest<br />
in the Philippsburg site (nuclear<br />
power), Heilbronn (coal and sewagesludge<br />
incineration, thermal heating,<br />
and the Westernheim wind farm),<br />
Karlsruhe (coal, gas and steam-powered<br />
plant and the ReKa recycling facility)<br />
and the Iffezheim hydroelectric<br />
plant that attracts large numbers of<br />
visitors who come to see the fish<br />
pass.<br />
Visiting our information centres neither<br />
requires people to be interested in<br />
power generation per se nor interested<br />
in visiting the power generation<br />
plant itself. The Heilbronn, Karlsruhe<br />
and Philippsburg information centres<br />
prefer to see their main function as<br />
providing data on the company’s operations<br />
in addition to presenting trends<br />
and developments that are of relevance<br />
to its power generation and<br />
waste treatment activities.<br />
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We also promote teacher training<br />
initiatives in environmental protection.<br />
The Karlsruhe info centre organises<br />
question and answer sessions as well<br />
as 30 separate teacher training events.<br />
These initiatives usually last for several<br />
days and are coordinated with local<br />
education departments. We instruct<br />
around 1,000 teachers every year on<br />
issues regarding the company, difficulties<br />
in the power generation industry,<br />
innovations in the renewable<br />
energy sector and data on environmental<br />
protection measures.<br />
Frontline Dialogue with the<br />
Customer<br />
With our participation at a total of 166<br />
trade fairs, we have managed to considerably<br />
increase our public presence.<br />
Over 70% of these fairs were highprofile<br />
public events and included the<br />
Mannheim Maimarkt, the Oberschwabenschau<br />
in Ravensburg, the IBO in<br />
Friedrichshafen, the Südwestmesse<br />
in Villingen-Schwenningen, the Badenmesse<br />
in Freiburg and the “Home,<br />
Energy and the Environment” trade<br />
and consumer fair in Karlsruhe.<br />
We have talked to over a million customers<br />
and interested parties on<br />
topics including: the ‘passive’ home,<br />
solar heating, thermal pumps, heat<br />
recuperation, photovoltaics and fuel<br />
cells.<br />
Meeting Customer Requirements<br />
24 Hours a Day<br />
Customers are invited to visit our Customer<br />
Care Centre (CCC) where they<br />
will find information on how our regional<br />
centres and sales offices can<br />
support and advise local authorities<br />
and agencies. Our CCC has over 400<br />
full-time staff and is manned 24 hours<br />
a day.<br />
The CCC registered about 3.4 million<br />
calls last year. Our new hotlines,<br />
“Photovoltaic” and “Energy Saving<br />
<strong>2000</strong>”, recorded approximately 11,000<br />
inquiries by the end of the year.<br />
There are 54 specially trained frontoffice<br />
staff and a further 32 back-office<br />
specialists who deal with these topics<br />
– all of whom work to a triple-shift<br />
schedule. Our “Energy Saving <strong>2000</strong>”<br />
link allows interested parties to find<br />
tips on how to reduce the energy<br />
consumption of domestic appliances,<br />
water heaters and central heating<br />
systems. There are also pamphlets<br />
and application forms for electricity<br />
meters that are available free of charge<br />
from our regional centres.<br />
The Photovoltaics hotline provides<br />
general information and documentation<br />
on this topic. It also assists callers<br />
with issues such as the financing of<br />
systems via the “100,000 Roofs Programme”<br />
as well as providing details<br />
on how to store energy cost-effectively<br />
and listing the addresses of local<br />
electricians skilled in installing photovoltaic<br />
systems.<br />
Everything we learn from our customers<br />
is processed in-house and brought<br />
to the attention of the responsible<br />
parties. Based on target group-relevant<br />
field questionnaires, we are always in<br />
a position to bring new products and<br />
services online.<br />
Networked Communication<br />
Tips on energy saving can be found<br />
on our website, together with our<br />
“<strong>EnBW</strong> Energy Consumption Check”.<br />
Our ecological review can also be<br />
downloaded from the site.<br />
Our customer magazine “<strong>EnBW</strong> Magazin”<br />
(with a circulation of 1.6 million<br />
distributed to all of the households in<br />
the areas we supply) regularly publishes<br />
articles on renewable energy<br />
sources and on resource-saving innovations.<br />
<strong>Environmental</strong> protection and<br />
tips on energy saving are naturally a<br />
standard feature.<br />
Last but not least, special brochures<br />
and press releases on topical ecological<br />
issues, innovations, products<br />
and programmes form the final link in<br />
our broad range of communication<br />
and information services.<br />
<strong>Environmental</strong> Protection<br />
Communication Packages<br />
<strong>Environmental</strong> protection is becoming<br />
increasingly important. This is illustrated<br />
by in-place legislation on renewable<br />
energy sources (the EEG laws)<br />
or on promoting power generation in<br />
ecologically friendly cogeneration<br />
plants (as defined by pertinent German<br />
legislation [KWK-Gesetz] and the<br />
Kyoto Treaty on the reduction of carbon<br />
dioxide emissions).<br />
Our aim is to “pool” all our environmental<br />
protection activities and sector-related<br />
innovations and to communicate<br />
them to the public in their<br />
entirety. To this end, we established<br />
an “environmental communication”<br />
project at the end of <strong>2000</strong>, spearheaded<br />
by experts from a number of<br />
company divisions.<br />
This project is aimed at communicating<br />
to the public the platforms being<br />
developed by the company that are of<br />
relevance to environmental protection<br />
and renewable energy sources, the<br />
reasons behind this involvement and<br />
how the company’s ecological commitment<br />
is helping to promote its<br />
overall strategy of advancing environmental<br />
issues.<br />
Info Centre Heilbronn:<br />
(0 71 31) 1 87 27 41<br />
Info Centre Karlsruhe, Iffezheim,<br />
Rudolf-Fettweis-Werk Forbach:<br />
(07 21) 63 05<br />
Info Centre Philippsburg:<br />
(0 72 56) 95 45 99<br />
CCC Info-line:<br />
08 00 - 9 99 99 66<br />
Photovoltaics:<br />
08 00 - 9 99 98 02<br />
Energy saving <strong>2000</strong>:<br />
08 00 - 9 99 98 03<br />
Internet:<br />
www.enbw.com<br />
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