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Homenaje al ingeniero Félix Colinas Villoslada - Facultad de ...

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Are mobile apps killing the web?<br />

Emmanuel Echeverría*<br />

A day in life<br />

Our entire life has gone mobile. Think<br />

about it: you wake up because your<br />

smartphone is your bedsi<strong>de</strong> <strong>al</strong>arm<br />

clock and what happens next? You check your<br />

emails and the recent updates on your soci<strong>al</strong><br />

networks such as Twitter and Facebook. You<br />

have breakfast and, at the same time, you get<br />

the weather forecast to <strong>de</strong>ci<strong>de</strong> what should<br />

you wear or carry for the day. On your way<br />

to the office you read the newspaper on your<br />

tablet or scroll through the latest RSS feeds.<br />

During the day, you can basic<strong>al</strong>ly do <strong>al</strong>l your<br />

work from your mobile <strong>de</strong>vices; moreover,<br />

if you are the adventurous kind, you even<br />

compose, edit and check documents from there.<br />

You go back home and take a rest while<br />

reading an online book you just downloa<strong>de</strong>d<br />

from Amazon and fin<strong>al</strong>ly go to bed, not before<br />

you watched a movie or listened to a podcast<br />

on iTunes.<br />

What happened? You were connected <strong>al</strong>l day<br />

to the Internet but not to the web.<br />

* Egresado <strong>de</strong> Ingeniería en Telecomunicaciones<br />

Internet and the Web<br />

Although used interchangeably, Internet and<br />

the Web are not the same thing, and it is worth<br />

rec<strong>al</strong>ling the difference between them. As<br />

<strong>de</strong>fined by Wikipedia, Internet is a glob<strong>al</strong> system<br />

of interconnected computer networks, a<br />

network of networks, <strong>al</strong>l linked by a broad<br />

array of electronic, wireless and optic<strong>al</strong> networking<br />

technologies. On the other hand, the<br />

World Wi<strong>de</strong> Web is a system of interlinked<br />

hypertext documents (websites) accessed via<br />

the Internet.<br />

In short, the Internet comprises <strong>al</strong>l the technology,<br />

protocols and infrastructure nee<strong>de</strong>d<br />

to get everything connected, and the Web is<br />

the service that relies on this technology to<br />

give everybody what they want.<br />

A world full of apps<br />

We are surroun<strong>de</strong>d by thousands of different<br />

mobile <strong>de</strong>vices. A variety of vendors and<br />

mo<strong>de</strong>ls are at our dispos<strong>al</strong> for us to choose a<br />

fancy, nice-looking one that suits our day-today<br />

life necessities. The world of applications,<br />

however, is even bigger. There is an app for<br />

practic<strong>al</strong>ly anything: starting with the essenti<strong>al</strong><br />

ones such as soci<strong>al</strong> networks, newspapers<br />

or email apps; passing through the productivity<br />

ones like to-do’s, person<strong>al</strong> finances managers,<br />

document editors, mobile CRMs; and<br />

<strong>al</strong>l the way to he<strong>al</strong>thcare and wellness ones,<br />

without forgetting to make a stop and have<br />

some fun with any of the awesome games<br />

available. You can even find an app to <strong>de</strong><strong>al</strong><br />

with night-annoying mosquitoes!!!<br />

Mobile apps vs. the Web<br />

What is the true success about apps? Their<br />

simplicity. They take us wherever we want<br />

with just one touch. No more typing, no more<br />

clicking, no more navigating through links,<br />

no more browsing, just choose your app and<br />

you will get your content right away. While<br />

web pages will not stop beating to <strong>de</strong>ath<br />

(we still use postcards and telegrams right?),<br />

the center of gravity of <strong>al</strong>l media is moving<br />

towards the edge of the network, and it now<br />

lives in your very own hand!<br />

Gaceta Digit<strong>al</strong> FI • No. 14 • Octubre, 2011<br />

Contenido 19

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