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THE Liquor Book

The averag-e liquor store neg-lects almost entirely one of the most profitable branches of the business—the famih' trade. The liquor store that is satisfied with the trade that naturally comes to it overlooks a very fruitful and profitable field. If a man is satisfied to sit quietly on his particular corner and take what trade comes to him, it is safe to say that he will never amount to much in the business, comparatively speaking

The averag-e liquor store neg-lects almost entirely one of the most profitable branches of the business—the famih' trade.
The liquor store that is satisfied with the trade that naturally comes to it overlooks a very fruitful and profitable
field. If a man is satisfied to sit quietly on his particular corner and take what trade comes to him, it is safe to say that he will never amount to much in the business, comparatively speaking

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The <strong>Liquor</strong> <strong>Book</strong>*<br />

Issued to<br />

No.<br />

Tlie eoiujili'te service wliicli tliis hook I'anios with it will lie<br />

given on deiuand at any time after the full subscription price,<br />

twentj--flve ($'25.00) dollars, has been received by the Charles Austin<br />

Bates Syndicate.<br />

This service is coverinl by the coupon lH)()k which accompanies<br />

the Lii(iiiir IJook. Each coupon liook contains:<br />

I Coupon entitling the iiolder to a letter of criticism and<br />

advice.<br />

1 Coupon entillinf4 the holder to a plan for changing from<br />

credit to cash.<br />

1 Coupon entitling the holder to receive the monthly paper.<br />

" (loou Ai)Vi;HTisrN(4." for one year.<br />

1 Coupo'i entitling the holder to book of store rules such<br />

as are used by leading houses.<br />

1 Coupon entitling the holder to " Thk Show Wini)0-\v"<br />

(monthly), for three months.<br />

•225 Coupons, each entitling the holder to purchase one single.<br />

or half column, wood base cut at sixteen (1('>) cents and<br />

jiostage. Or to double cohimn, or metal base cuts at the<br />

cost stated on the following i'agt>.<br />

Ordy a |>art of tlie cuts shown in this hook are made in the<br />

double c(dumn si/e. If you want douhle column cuts we suggest<br />

that vou llrst semi fiu' liic nuniheis of those made in tliat size.

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