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THE Liquor Book

The averag-e liquor store neg-lects almost entirely one of the most profitable branches of the business—the famih' trade. The liquor store that is satisfied with the trade that naturally comes to it overlooks a very fruitful and profitable field. If a man is satisfied to sit quietly on his particular corner and take what trade comes to him, it is safe to say that he will never amount to much in the business, comparatively speaking

The averag-e liquor store neg-lects almost entirely one of the most profitable branches of the business—the famih' trade.
The liquor store that is satisfied with the trade that naturally comes to it overlooks a very fruitful and profitable
field. If a man is satisfied to sit quietly on his particular corner and take what trade comes to him, it is safe to say that he will never amount to much in the business, comparatively speaking

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<strong>THE</strong> LIQUOR BOOK.<br />

We don't buy goods because they are<br />

cheap, or because they are highly recom-<br />

meiuled, or because they bear a good reputa-<br />

tion. We buy only that which proves, upon<br />

personal investigation, to be absolutely and<br />

positively the best.<br />

We have some choice old liquors that have<br />

been in our hands for years. They were<br />

pure to commence with, and have of course<br />

greatly improved with age. Just the thing<br />

for medicinal purposes.<br />

We have about a dozen different kinds of<br />

old California wines. Come in and let us<br />

tell vou all about them.<br />

If you like a cocktail in the morning,<br />

come here and you'll get one that is made as<br />

a cocktail should be made.<br />

When in doubt, consult us. We have all<br />

kinds of wines and punches and mi.xed<br />

drinks right at our fingers' ends.<br />

The I'uich are always healthy and strong<br />

and robust because gin is their national<br />

drink and their chief medicine. Our fine<br />

old Holland gin is a tonic that can't be beat.<br />

Brew a "hot Scotch" these cold nights<br />

before going to bed. It's an easy drink to<br />

make and a delicious one to drink, and we<br />

have a Scotch that will make it doubly<br />

delightful.

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