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trend forecast<br />
Dall’alto in senso orario, tre ispirazi<strong>on</strong>i<br />
dei trend di Milano Unica: Zabriskie<br />
Point, Rudolf Nureyev (in un ritratto di<br />
Diana Barnes) e il popolo dei Masai.<br />
MILANO UNICA<br />
Ecologia e moda: il binomio è di grande attualità. N<strong>on</strong> si tratta<br />
di un trasporto passeggero per le tematiche ambientaliste ma di<br />
un’urgenza che richiede impegno e dedizi<strong>on</strong>e da parte di tutti.<br />
Soprattutto della moda che c<strong>on</strong> il suo linguaggio influenza n<strong>on</strong> solo<br />
l’estetica ma anche gli stili di vita e i modi di pensare. Da qui è nato<br />
Milano Unica Save the Planet, uno slogan green che preannuncia<br />
un manifesto programmatico di sensibilizzazi<strong>on</strong>e verso i grandi<br />
temi legati all’ambiente. Quasi un annuncio visi<strong>on</strong>ario che richiama<br />
l’attenzi<strong>on</strong>e sui cardini f<strong>on</strong>damentali della vita: l’acqua, l’aria e la<br />
terra. Acqua, Aria e Terra s<strong>on</strong>o infatti i temi delle tendenze per la<br />
primavera-estate 2019. Il direttore creativo Stefano Fadda e la sua<br />
équipe hanno creduto alla necessità di inventare tre short stories<br />
legate sia ai temi che a figure ic<strong>on</strong>iche c<strong>on</strong> un forte legame c<strong>on</strong><br />
l’acqua, l’aria e la terra. Lo scopo di dare una visi<strong>on</strong>e del futuro<br />
come sintesi di tradizi<strong>on</strong>e, rispetto per la natura e fiducia nella<br />
tecnologia che migliora la qualità della vita. I tre elementi s<strong>on</strong>o<br />
stati accostati a tre diversi pers<strong>on</strong>aggi e s<strong>on</strong>o nati così tre racc<strong>on</strong>ti<br />
che corrisp<strong>on</strong>d<strong>on</strong>o ad altrettanti temi.<br />
NEOCLASSICISMO ORGANICO SUBACQUEO<br />
Jacques Cousteau e il mistero di Atlantide. L’elemento Acqua è<br />
stato accostato al grande oceanografo francese Jacques Cousteau<br />
che ha portato avanti, in tempi n<strong>on</strong> sospetti, battaglie ecologiste<br />
per il rispetto della flora e della fauna marina. Questo tema quindi<br />
attraverso la fantasiosa riscoperta della mitica città di Atlantide da<br />
parte di Cousteau ci introduce alle meraviglie umane della civiltà<br />
ellenica e a quelle naturali dei f<strong>on</strong>dali marini. La natura sommersa<br />
rivela tutti gli elementi del m<strong>on</strong>do della nautica, dalle vele impermeabili<br />
alle cime e corde, agli argani, ai tralicci e ai tim<strong>on</strong>i in legno<br />
e titanio, fino a tutte le invenzi<strong>on</strong>i legate al m<strong>on</strong>do subacqueo,<br />
come le mute, gli scafandri da palombaro e i materiali hi-tech in<br />
c<strong>on</strong>tinua evoluzi<strong>on</strong>e.<br />
is a combinati<strong>on</strong> of ultra comfort and fashi<strong>on</strong>ability, crossing<br />
over from beach, sport, to lounge and streetwear.<br />
ATHLEISURE X BEACH<br />
The hottest and newest blend of the moment - being covered<br />
both to protect and to be active with Californian Flair with bra/<br />
crop layering for jogging & chilling. The most technical challenge:<br />
functi<strong>on</strong> plus fashi<strong>on</strong> appeal!.<br />
NATURE X RELAXING<br />
Ongoing success of the yoga/lounge crossover focused <strong>on</strong><br />
natural comfort and a healthy attitude. Layering with jogging<br />
for multifuncti<strong>on</strong> and city appeal. Natural blends, sustainability,<br />
soft elastics.<br />
SEXY X SPORTY<br />
Lingerie additi<strong>on</strong>s to the city wardrobe from the gym to the club.<br />
Streetwear appeal with a bit of pole dancing allure. Breeding<br />
ground for the new bra generati<strong>on</strong>. New laces, prints, meshes<br />
and knits morph with RTW.<br />
MOODSIGN<br />
ACIDULOUS SPRING<br />
Freshness and superluminosity in an acidulous key. The<br />
combinati<strong>on</strong> of lilac shades, pink and lem<strong>on</strong> yellow give the<br />
woman’s harm<strong>on</strong>ies a typical summer freshness.<br />
ARTISTIC JUNGLE<br />
Expressi<strong>on</strong>s of creative freedomset in the jungle. Brushstrokes<br />
with str<strong>on</strong>g colour c<strong>on</strong>trasts create abstract graphic motifs but<br />
with a vague natural reference and a str<strong>on</strong>g unique creative<br />
impact.<br />
MILANO UNICA<br />
Ecology and fashi<strong>on</strong>: this c<strong>on</strong>cept is very current. It’s not just<br />
a case of fleeting enthusiasm for envir<strong>on</strong>mental causes, but an<br />
urgent call requiring commitment and dedicati<strong>on</strong> <strong>on</strong> the part<br />
of every<strong>on</strong>e. This is especially true for fashi<strong>on</strong> which with its<br />
language has a major impact, not <strong>on</strong>ly in terms of aesthetics,<br />
but also in lifestyle, attitudes and ways of thinking. Inspired<br />
by these c<strong>on</strong>siderati<strong>on</strong>s farsighted people coined Milano<br />
Unica Save the Planet, a green slogan which announces<br />
a programmed initiative with the goal of raising awareness<br />
about the major envir<strong>on</strong>mental issues. A sort of visi<strong>on</strong>ary<br />
announcement intended to draw attenti<strong>on</strong> to the fundamental<br />
cornerst<strong>on</strong>es of life: water, air and earth, which are the leading<br />
trend themes for spring-summer 2019. Creative director,<br />
Stefano Fadda, and his team were c<strong>on</strong>vinced of the need to<br />
invent three short stories associated with the themes and with<br />
ic<strong>on</strong>ic figures characterized by a str<strong>on</strong>g c<strong>on</strong>necti<strong>on</strong> with water,<br />
air and earth. The goal was to create a visi<strong>on</strong> of the future as a<br />
synthesis of traditi<strong>on</strong>, respect for nature and faith in technology<br />
as a means for improving the quality of life.<br />
NEOCLASSIC ORGANIC UNDERWATER EXPLORATION<br />
Jacques Cousteau and the mystery of Atlantic. The element<br />
of Water was combined with the great French oceanographer,<br />
Jacques Cousteau, who over the years actively engaged<br />
in ecological struggles to promote respect for marine flora<br />
and fauna. This theme, therefore, by means of the fantasy<br />
rediscovery of the legendary city of Atlantis <strong>on</strong> the part of<br />
Cousteau introduces us to the human marvels of the Hellenic<br />
civilizati<strong>on</strong> and the natural w<strong>on</strong>ders found in the depths of<br />
the sea. This underwater dimensi<strong>on</strong> of nature reveals all the<br />
elements of the nautical world, from waterproof sails to the<br />
different kinds of ropes and cords and even winching and<br />
hoisting systems, not to menti<strong>on</strong> cranes and rudders in wood<br />
and titanium, including all the varied inventi<strong>on</strong>s associated with<br />
the world of diving, like deep-sea diving suits and the and all<br />
the c<strong>on</strong>stantly evolving high-tech materials..<br />
HYPERFUTURIST CYBER GLAM<br />
Nureyev and ballet in boreal space. The Air element has been<br />
combined with Russian ballet dancer, Rudolf Nureyev, known<br />
for his aerial style of dancing, light and poetic in boreal space.<br />
Asfar as this theme goes, Nureyev’s pirouettes transport us<br />
into outer space where his hyper-technological, glam space<br />
suit is a reinterpretati<strong>on</strong> of those high-performance dance