Konfeksiyon Teknik November 2020

21
PANORAMA
KONFEKSİYON TEKNİK
KASIM | NOVEMBER | 2020
With almost 800-year experience, Messe
Frankfurt is the global leader in the fair organizing
industry. Its portfolio of over 100 fairs in
around 30 countries offers the exhibitors the
opportunity to increase their international
trade volume and discover the world’s most
dynamic markets. The pandemic has caused
a lot of cancellations or postponements
in the schedules of the company.
Messe Frankfurt İstanbul Genel Müdürü Tayfun Yardım
Tayfun Yardım, General Manager of Messe Frankfurt Istanbul
Representing Messe Frankfurt fairs in Turkey,
Messe Frankfurt Istanbul has been successfully
turning its 20th year. We conducted an exclusive
interview with Tayfun Yardım, general
manager of Messe Frankfurt Istanbul, to ask
the effects of the pandemic, the prescription
to the trade disturbances of the disease, the
present situation of the industry, suggestions
and recommendations for the exhibitors and
visitors. He offered more in the talk.
Would you start with furnishing us with the
information about the foreign structure of
Messe Frankfurt, a legendary fair organizing
company which celebrates its almost 800th
anniversary, in general and about the
position of Messe Istanbul in particular?
Messe Frankfurt is the largest fair, congress
and event organizer of the world in its field.
The company has been serving to 190
countries with its 30 affiliated companies
employing 2,600 people. Our company,
which organizes over 150 fairs of which more
than half are in Germany, is a public establishment
owned 60% by Frankfurt Municipality
and 40% by Hessen State.
Messe Frankfurt Istanbul International Fair
Organization Ltd. was established in the year
2000. The main idea behind establishing a
company in Turkey was to determine the Turkish
market and to adopt the manufacturing
areas. Our company has been striding to
lead Turkish exporters to new markets. It gives
us a special pride to see that the companies
which we serve have been influential players
in international markets and to contribute to
the export volume of our country.
Can you tell us the main headlines
of the milestones of 20 years of Messe
Frankfurt Istanbul?
More than 3000 Turkish companies had the
opportunity to exhibit their products and
services and establish new business connections
in our fairs organized for different
sectors in 40 cities around the world for 20
years. We are proud to have successfully
organized dozens of successful organizati-
Yaklaşık 800 yıllık deneyime sahip olan Messe
Frankfurt, fuar düzenleme endüstrisinde küresel
liderdir. Yaklaşık 30 ülkede 100’den fazla
fuardan oluşan portföyü, katılımcılara uluslararası
ticaret hacimlerini artırma ve dünyanın
en dinamik pazarlarını keşfetme fırsatı sunuyor.
Pandemi, şirketin programlarında birçok iptal
veya ertelemeye neden oldu. Türkiye’deki
Messe Frankfurt fuarlarını temsil eden Messe
Frankfurt İstanbul, 20. yılını başarıyla dolduruyor.
Messe Frankfurt İstanbul Genel Müdürü Tayfun
Yardım ile pandeminin etkilerini, hastalığın
ticaret rahatsızlıklarına reçete, sektörün mevcut
durumu, katılımcı ve ziyaretçilere öneri ve önerileri
sormak için özel bir röportaj gerçekleştirdik.
Röportajda daha fazlasını sundu.