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26<br />

Małgorzata Kociszewska-Panaszek, Adam Panaszek<br />

Globalization vs. cultural aspect of international organization<br />

Abstract<br />

On one hand the process of globalization increases the need to seek highlyqualified<br />

employees and to make transfers of “rare” specialists, yet, on the<br />

other hand it opts for group forms of work organization. The permanent<br />

features of globalization, such as the development of information and<br />

communication techniques, enhancing and stabilizing one’s own economic<br />

and political situation in international arena, the need to delegate workers<br />

to foreign branch offices being connected with the process of business internationalization,<br />

the discrepancy within the labor costs in different countries,<br />

increase in migration abroad ‘for work’ and demographic changes of<br />

labor force in a natural way imply the rise in the level of cultural heterogeneity<br />

of organization’s human resources. They also contribute to the increase<br />

in the number of new type multicultural organizations. Nowadays<br />

when it is important to quickly react to the changes happening around, the<br />

problem of corporation culture becomes an overriding concern. The external<br />

conditions connected with globalization being conducive to the progress<br />

in ICT technologies and the change of employees ’aspirations as well<br />

as increasing unpredictability of the conditions that the business is run in<br />

contribute to the changes in hierarchy of organizational values. Apart from<br />

the effects of globalization from economic, financial and strategic perspective,<br />

it is essential to pay attention to changes appearing just in corporate<br />

culture. They are particularly visible in those aspects of personnel management<br />

that focus mainly on the organization’s output and increasing respect<br />

for effectiveness, quality and innovation.

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