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Hongkong Land Takes
Significant Step in
Mainland China
Hongkong Land has taken a
significant step in the development
of its presence in mainland China
with the commencement of work on
Yorkville, the group’s first wholly-
owned residential project in the
country and one that is destined to
set a new standard for affluent living
in Chongqing.
Modelled after the traditional
lifestyle, mountains and lakes of
the city of York in England, Yorkville
will target Chongqing’s many
high-net-worth individuals. Located
in the North New Area of Chongqing,
one of the largest municipalities in
the world, and near the new Two-
River New Area special economic
zone, the site covers an area of
almost 400,000 sq. m. and has a
total planned gross floor area of
nearly 900,000 sq. m. An entirely
residential project, Yorkville will offer
approximately 6,500 units comprising
townhouses, garden apartments,
high-rise flats and community retail
facilities. It is also adjacent to the
beautiful natural environment of the
forest park of Zhaomu Mountain and
Chong Guang Lake.
The significance of the project was
emphasized in May this year when
His Royal Highness The Duke of York,
Prince Andrew visited the Chongqing-
British Friendship Forest at Yorkville,
which symbolizes co-operation
between the British Royal Household
and Chongqing City. During his visit,
Prince Andrew unveiled a stone
monument commemorating the
Centre: His Royal Highness The Duke of York, Prince Andrew, examines details of the Yorkville project with
Vice Mayor of Chongqing, Ling Yueming and Hongkong Land Chief Executive Y K Pang and Executive Director
Robert Wong.
launch of Yorkville in a ceremony,
which was attended by the Vice
Mayor of Chongqing, Ling Yueming
and Hongkong Land Chief Executive
Y K Pang.
“The area is popular with
businessmen, dignitaries and
celebrities so it presents the ideal
customer base for us to develop
a high-end project like Yorkville,”
said Hongkong Land Executive
Director Robert Wong. “It is also
very accessible to Jiang Bei Airport,
making it an excellent choice for
those who need to travel frequently.”
Yorkville is one of the latest
additions to the high-end residential
and commercial portfolio, which
Hongkong Land has developed
across the region and in mainland
China. In Beijing, this includes the
highly successful Central Park and
Maple Place at Beijing Riviera, as
well as the group’s most recent
tender win to develop an integrated
retail centre on a premier site in
Wangfujing Dajie, a prime commercial
location and retail destination in
the city.
In Chongqing, Yorkville is one of
three major Hongkong Land projects
currently in progress, each of which
is expected to make a significant
contributions to the area’s economic
growth and social development. The
other two are Landmark Riverside,
where work has recently commenced,
and the well-received Bamboo Grove,
which has entered the latest phase of
its expansion.
Similarly, Yorkville will also be
developed in phases over a seven-year
period with initial pre-sales planned
for early 2012.
“Yorkville really does offer the best
of all worlds – luxury residences,
and convenient links both domestically
and internationally. We are very proud
that Yorkville will be our first whollyowned
property in mainland China,”
added Mr Wong.
At the Centre 7