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BEREC REPORT ON IMPACT OF FIXED-MOBILE ... - berec - Europa

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BoR (11) 54<br />

End users’ perceptions may also be important. For example, some consumers may not<br />

consider mobile broadband as providing the necessary security to carry out online<br />

banking activities. 49<br />

A further consideration is whether consumers have particular ways of using fixed and<br />

mobile services 50 e.g. use mobile when on the move, use fixed when in the home.<br />

In relation to the above:<br />

PTS (Sweden) noted that for wholesale markets 4and 5 51 wireless alternatives<br />

do not meet the functionality demands of wholesale customers and would not<br />

be considered a substitute according to the hypothetical monopolist test.<br />

HAKOM (Croatia) considered that retail mobile broadband access was not a<br />

substitute to fixed broadband access due to lower coverage by HSDPA signal<br />

and the fact that quality and speed depend on the number of simultaneous<br />

users in the mobile network.<br />

CRC (Bulgaria) noted that technical characteristics of the mobile service<br />

(mobility, specific equipment) are the main reason why mobile and fixed<br />

services do not belong to the same retail market.<br />

NMHH (Hungary) noted that one reason for non-substitutability at the retail level<br />

was differences in consumer usage and that the product characteristics<br />

(functionality, quality) are different.<br />

Some NRAs noted that a fixed call can be substituted with a mobile call,<br />

however, the reverse is not true (due to the mobility associated with mobile<br />

access).<br />

ANCOM (Romania) noted that one reason for non substitutability of mobile for<br />

fixed access at a retail level is that fixed access is associated with an entire<br />

household, but mobile access is perceived as personal and usually used by one<br />

person.<br />

Types of consumer with mobile only access - UK<br />

In the UK Ofcom has found it more likely that low income households have mobile<br />

access only. A consumer survey in 2008 found that 24% of UK adults with an income<br />

of less that £11.5k used mobile voice services only, compared to only 5% for those with<br />

49<br />

Some consumers might perceive health issues (e.g. around radio waves) associated with prolonged mobile use which<br />

might influence the desire to substitute from fixed to mobile (for high volume use).<br />

50<br />

For example, a narrowing in the difference between the average call length for fixed and mobile calls could be one<br />

possible indicator of FMS.<br />

51<br />

Market 4 is wholesale (physical) network infrastructure access (including shared or fully unbundled access) at a fixed<br />

location and market 5 is wholesale broadband access from the EC Recommendation on relevant markets<br />

40

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