Methods for Changing Behaviors - Psychological Self-Help
Methods for Changing Behaviors - Psychological Self-Help
Methods for Changing Behaviors - Psychological Self-Help
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
controlled and based on short-term external rein<strong>for</strong>cements. I believe<br />
we need to know much more about natural, long-term, covert and<br />
intrinsic rein<strong>for</strong>cement, including cognitive processes and value<br />
judgments about our own behavior, be<strong>for</strong>e we understand the process<br />
of self-rein<strong>for</strong>cement. We are a long way from understanding why<br />
some students love school work and others hate it, why some<br />
physicians practice with the poor (instead of making $200,000-ayear),<br />
why some people (like Lincoln) learn a lot without good schools,<br />
credit, or degrees, why some societies would fight <strong>for</strong> a controlled<br />
economy and others would die <strong>for</strong> free enterprise, etc. These things<br />
don't "just happen." There are reasons--payoffs (real and imagined).<br />
But the payoffs are not consciously planned either. When we are all<br />
more aware of our reasons and pay offs, the world will be better off.<br />
Positive rein<strong>for</strong>cement can be used with almost any problem or<br />
self-improvement. Usually a new and better behavior is needed to<br />
replace an old discontinued behavior. The rein<strong>for</strong>cement idea is<br />
simple; the method is usually easy to use, if changes are made<br />
gradually. Not only are there personal benefits from this method but<br />
an enlightened society might solve many problems by the wide-spread<br />
use of rein<strong>for</strong>cement. Examples: better parenting by rewarding good<br />
child care, less crime by rein<strong>for</strong>cing moral behavior, better<br />
preventative health care by reducing health insurance premiums <strong>for</strong><br />
losing weight or exercising, increased generosity by rewarding giving,<br />
higher productivity by rein<strong>for</strong>cing industriousness and efficiency, better<br />
learning, better marriages, etc. There are no dangers, except (1)<br />
believing rein<strong>for</strong>cement can solve all or no problems and (2)<br />
undermining our intrinsic satisfaction by the unnecessary use of<br />
extrinsic rewards (see discussion in chapter 4). Kohn (1993) has<br />
carefully summarized the down-side of rewards which all selfrein<strong>for</strong>cers<br />
should be aware of.<br />
Kohn suggests several ways to make rewards, when administered<br />
by others (teachers, parents, supervisors), less detrimental to intrinsic<br />
satisfaction. (1) It is best when rewards do not make people feel<br />
controlled by others or manipulated by externally imposed<br />
circumstances. (2) It is better to avoid basing our praise of others (or<br />
our own self-evaluations) on comparisons of one person with another.<br />
Praise others <strong>for</strong> improvements in their own per<strong>for</strong>mance. (3)<br />
Whenever the task can be gratifying and rewarding, help the other<br />
person shift his/her emphasis from getting extrinsic rewards to<br />
experiencing even more intrinsic satisfaction.<br />
Additional in<strong>for</strong>mation<br />
Watson, D. and Tharp, R. (1972). <strong>Self</strong>-directed behavior: <strong>Self</strong>modification<br />
<strong>for</strong> personal adjustment, Monterey, CA:<br />
Brooks/Cole Publishing Co.<br />
Daniels, A. C. (1999). Bringing out the best in people. 2nd<br />
edition. McGraw-Hill.<br />
1135