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Environmental Education

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ENVIRONMENTAL<br />

EDUCATION<br />

according to Tony Cortese, cofounder of<br />

the 15-year-old sustainability advocacy<br />

group Second Nature, which helped establish<br />

the Association for the Advancement<br />

of Sustainability in Higher <strong>Education</strong> and<br />

the American College and University<br />

Presidents Climate Commitment.<br />

(Second Nature is also the current<br />

coordinator of HEASC.) “When a college<br />

CIRCLE 36 ON REPLY CARD<br />

TRASH WALK<br />

SSU students<br />

survey the<br />

school’s<br />

recycling<br />

plant<br />

48 ATHLETIC BUSINESS APRIL 2008 ATHLETICBUSINESS.COM<br />

There are some<br />

people who are<br />

hitting their heads<br />

against a wall<br />

because they<br />

don’t even have<br />

a recycling<br />

program.<br />

decides to do something, unless it puts<br />

out a press release, nobody’s going to<br />

find out about it. There’s no entity out<br />

there that has the resources to collect<br />

this information right now,” Cortese<br />

says. “AASHE hopes to do that on a<br />

pretty large scale in the future, because<br />

one of its primary purposes is to be able<br />

to help people share best practices.”<br />

At schools like Washington State,<br />

where a student fee increase is being<br />

proposed to fund the appointment of<br />

an on-campus sustainability coordinator<br />

(Oregon already has one), the recreation<br />

department is — to recycle a worn<br />

phrase — pushing the green envelope.<br />

“I would like to say we’re brilliant, but<br />

we aren’t,” says Hatch. “It’s really in<br />

response to our student audience.<br />

We’re working with our global citizens<br />

of tomorrow. The consciousness has<br />

been raised in this generation, and so<br />

these students are coming here expecting<br />

us not to practice in our old way. If<br />

we want to continue to have as strong<br />

a profile as we’ve had in the past, our<br />

leadership is needed in this new,<br />

green way.” Ω<br />

PHOTOS COURTESY OF SONOMA STATE UNIVERSITY

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