Victorian Masters Sport Resource Kit - Australian Sports Commission
Victorian Masters Sport Resource Kit - Australian Sports Commission
Victorian Masters Sport Resource Kit - Australian Sports Commission
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3. Benefits of <strong>Masters</strong> <strong>Sport</strong><br />
12<br />
3.3 Economic Benefits<br />
Increasing the number of people participating<br />
in <strong>Masters</strong> <strong>Sport</strong> can lead to the following<br />
economic benefits:<br />
◗ Direct and indirect employment in the<br />
area of sport service provision, sales and<br />
manufacture of sporting goods,<br />
◗ Improved productivity from healthier,<br />
happier employees,<br />
◗ Reduced absenteeism,<br />
◗ Economic returns from holding sporting<br />
events in an area,<br />
◗ Tourism increases through promotion of<br />
sport opportunities in an area, and<br />
◗ Attracting new residents to a community<br />
due to its sport opportunities.<br />
Photo: National <strong>Sport</strong> Information Centre<br />
of the <strong>Australian</strong> <strong>Sport</strong>s <strong>Commission</strong>
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