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Best-in-class retail operations Leader in productivity and cost Site productivity 2000=100 150 125 100 best-in-class Retail cash cost 2000=100 150 125 100 75 50 25 0 2000 2003 2007 2008 2009 2010 75 50 25 0 best-in-class 2000 2003 2007 2008 2009 2010 • 49% increase in site productivity • Best-in-class costs • Continuous improvement focus source: 2000-2009 actual MJ Ervin & Associates Inc. essential indicators benchmarking series, 2010 data estimated
Retail offer Leading edge non-fuel offer drives revenue growth Retail fuels volume also growing Retail growth % 140 120 Indexed retail non-fuel sales Indexed retail sales volume • Strong brand partnerships – Tim Hortons – Aeroplan – Royal Bank • Proprietary loyalty offers – Esso Extra 100 2006 2007 2008 2009 2010 – Speedpass • Touchless car washes Tim Hortons is a registered trademark of the TDL Marks Corporation Aeroplan is a registered trademark of Aeroplan Limited Partnership Royal Bank is a registered trademark of Royal Bank of Canada
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Imperial Oil - Sustained Energy Lea
Page 3 and 4:
Cautionary Statement This presentat
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2010 results Industry leading safet
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Environmental business planning Pro
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Earnings Continued strong performan
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ROCE strong in all business lines R
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Imperial Oil - energy for 130 years
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Coast to coast to coast An integrat
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Leveraging the ExxonMobil relations
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Global energy demand to 2030 Techni
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North America energy demand & suppl
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U.S. demand for energy Canada is by
Page 25 and 26:
Industry Risks The energy industry
Page 27 and 28: Risk management approach Imperial O
Page 29 and 30: Oil sands - responsible development
Page 31 and 32: Oil sands - responsible development
Page 33 and 34: Oil sands - research and developmen
Page 35 and 36: Public advocacy - oil sands develop
Page 37 and 38: Imperial Oil - 2011 Investor Meetin
Page 39 and 40: Upstream assets Premier producing a
Page 41 and 42: Operational excellence Focus on exe
Page 43 and 44: Imperial Oil - over 40 years of oil
Page 45 and 46: Added proved reserves Organic growt
Page 47 and 48: High quality portfolio Development
Page 49 and 50: Oil sands and gas resources drive p
Page 51 and 52: Cold Lake - a premier in-situ asset
Page 53 and 54: LASER Liquid Addition to Steam for
Page 55 and 56: Nabiye expansion at Cold Lake Using
Page 57 and 58: Kearl - a premier oil sands asset H
Page 59 and 60: Kearl 345 kbd - Initial Development
Page 61 and 62: Unconventional shale gas Horn River
Page 63 and 64: Mackenzie gas project Objective - a
Page 65 and 66: Beaufort Sea Large, highly prospect
Page 69 and 70: Leader in refining, marketing, and
Page 71 and 72: Downstream and Chemical strategies
Page 73 and 74: Leading Canadian refining capacity
Page 75 and 76: Refining - cost advantaged Relentle
Page 77: Fuels Marketing Self-Help Continual
Page 81 and 82: Lubricants - Synthetic growth rate
Page 83 and 84: Chemical business High return busin
Page 87 and 88: Consistent financial approach Consi
Page 89 and 90: Operational excellence Continually
Page 91 and 92: Cash utilization The first and best
Page 93 and 94: Reliable and growing dividends Stea
Page 95 and 96: Capex vs operating cash flow Cash f
Page 97 and 98: Retaining balance sheet flexibility
Page 99 and 100: Imperial Oil - long term growth Rel
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