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Nortel BCM 3.5 Handbook - Digitcom

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• Retail chains<br />

• Discount stores.<br />

Medium-sized, Multisite Businesses<br />

The <strong>BCM</strong> provides the integrated voice and data solutions that larger retail outlets, such as<br />

grocery, general retailing and home improvements, may be considering. Furthermore, with its<br />

high level of reliability and ease of use, the <strong>BCM</strong> accomplishes this integration while protecting<br />

the customer’s investment for the future.<br />

Standalone, Single-site Customers<br />

Companies seeking the competitive advantage of advanced customer service, and ecommerce<br />

options, appreciate the robust and future-proof performance <strong>BCM</strong> offers with its sophisticated<br />

voice telephony and Internet access.<br />

Any company with 16 to 200 users in a single location can use this product to optimize their<br />

telecommunications and data computing activities.<br />

Examples of medium-sized and small business customers include:<br />

• Law offices<br />

• Real estate firms<br />

• Travel agencies<br />

• Schools<br />

• Small manufacturing companies.<br />

Vertical Markets<br />

<strong>BCM</strong> offers a best-in-class, complete, converged voice/data solution to enterprise small sites<br />

across all industries. There are, however, key features and applications that make <strong>BCM</strong> an<br />

attractive solution for the following specific industries:<br />

• Education – The built-in capability of <strong>BCM</strong> is very appealing to the K-12 market with the<br />

drive to “wire” classrooms for Internet access. And, as they wire for Ethernet, they can use<br />

9

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