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ELECTRONIC INDUSTRY (ZERA PVT. LTD.) 50
Overview: Germany is the largest electronic equipment market in Europe. Demand in 2009 declined as a result of the economic crisis, to a value of €957 billion (ZVEI, 2010). The year 2010 was marked by moderate market growth, which is also expected for 2011. The production of electronic equipment in Germany decreased by 17% in 2009 due to the impact of the global recession and the closure or scaling back of production in the computing, communications and consumer audio segments. However, production rebounded in 2010, according to the German Electrical and Electronic Manufacturers’ Association (ZVEI). The industry was also boosted by renewed growth in automobile production and increased demand for electronic components. The German electronics industry is highly innovative and characterized by frequent product and process introductions. The industry yearly spends around €10 billion on Research and Development and the German Electrical and Electronic Manufacturers’ Association reports that over 40% of the industry turnover is the result of new products younger than three years. Solving complexity and providing value added services are the core competences for success in the German market. The productions of complex electronic components and systems as well as projects that require special engineering know-how are indicated as growth markets. Electronic Manufacturing Service opportunities in Germany The European Electronic Manufacturing Services (EMS) provider market is expected to witness a CAGR of 10.1% between 2011 and 2017. Further demand for cost reduction will increase the role of EMS providers in the electronics market. Germany hosts the entire value chain with Europe’s largest elec-tronics industry accounting for EUR 178 billion in 2011. German EMS accounts for 20% of the European EMS market. Growth drivers include automotive, industrial, medical electronics and renewable energy. Automotive electronics Automotive electronics is the biggest segment of the German electronics industry with 39.6% market share. Microelectronics value per vehicle is expected to grow from USD 155 in 2000 to USD 400 in 2020. A low EMS provider penetration rate (less than 12%), and the increasing number of electronic products are at-tractive factors for EMS providers in the automotive electronics segment. 51
Page 1 and 2: A GLOBAL / COUNTRY STUDY AND REPORT
Page 3 and 4: Part-1: Overview of Germany 1.1 His
Page 5 and 6: Urbanization urban population: 74%
Page 7 and 8: After decades of lagging behind its
Page 9 and 10: TYPES OF TRADE UNION: There are fou
Page 11 and 12: Political system Bundestag The Bund
Page 13 and 14: Voting System The voter has two vot
Page 15 and 16: GDP (purchasing power parity) Count
Page 17 and 18: 2.3 Social Environment High Human
Page 19 and 20: Social Infrastructure: Roadways (Km
Page 21 and 22: Although they have introduced proto
Page 23 and 24: Technological advancements: German
Page 25 and 26: Mostly, in both cases, the temperat
Page 27 and 28: until he or she has been separated
Page 29 and 30: Part-3: Indo-German Relations The f
Page 31 and 32: Indian textile Exports to Germany T
Page 33 and 34: BANKING INDUSTRY 33
Page 35 and 36: German banks function as universal
Page 37 and 38: Assist supervisors in employing the
Page 39 and 40: a German bank, Hypo Real Estate, ha
Page 41 and 42: Overview Germany’s chemical indus
Page 43 and 44: New materials will play an increasi
Page 45 and 46: Industry segments in 2010: 20% fine
Page 47 and 48: 4 SHELL The past few months have se
Page 49: A major investment was finalized be
Page 53 and 54: agreement for future contracts conc
Page 55 and 56: If government make any changes in t
Page 57 and 58: Life Insurance in Germany Taking ou
Page 59 and 60: Power of buyer: Market is highly se
Page 61 and 62: SHIPPING INDUSTRY 61
Page 63 and 64: Coastwise Shipping Technically, coa
Page 65 and 66: Top German Shipping Companies: MACS
Page 67 and 68: Overview: Infrastructure developmen
Page 69 and 70: SWOT Analysis STRENGTHS (1) Strong
Page 71 and 72: Germany is the largest and most mat
Page 73 and 74: Future Outlook Over the last two de
Page 75 and 76: The company offers its German priva
Page 77 and 78: Overview Information technology (IT
Page 79 and 80: PHARMACEUTICAL INDUSTRY 79
Page 81 and 82: Opportunities The opportunities of
Page 83: Industry Forecast Increasing income

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