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APR <strong>2011</strong> VOL. 147 NO. 4<br />
THE CINEMACON ISSUE<br />
BIG PICTURE<br />
WATER FOR ELEPHANTS<br />
74 ROBERT PATTINSON<br />
on killer clowns and the American spirit<br />
78 FRANCIS LAWRENCE<br />
the film’s director on the link between lion tamers<br />
and Lady Gaga<br />
26 SHOW FLOOR & EXHIBITORS<br />
30 BUD MAYO’S BRAINSTORM The alternative content expert on launching his new<br />
theater chain and what exhibition needs now<br />
34 TUESDAY NIGHT AT THE MOVIES A look at three films screening at the show<br />
40 LET THERE BE LASERS The FDA gives thumbs-up to Kodak’s latest invention<br />
42 CINEDIGM CHARGES ON Seven questions for new CEO Chris McGurk<br />
44 EXCLUSIVE INTERVIEW BOXOFFICE talks with Source Code director Duncan Jones<br />
52 NEW PRODUCTS 25 CinemaCon exhibitors announce their latest offerings<br />
60 EXCLUSIVE INTERVIEW BOXOFFICE talks with Paul director Greg Mottola<br />
68 DISCUSSIONS Get a front row seat for these four great panels<br />
72 THE CINEMACON <strong>2011</strong> AWARDS<br />
DEPARTMENTS<br />
4 Industry Briefs<br />
The new and notable in the exhibition<br />
industry<br />
8 Executive Suite<br />
The view from Vegas The state of<br />
exhibition at the exciting launch of<br />
CinemaCon <strong>2011</strong><br />
By John Fithian<br />
12 Show Business<br />
Place your bets Handicapping the<br />
summer movies<br />
By Phil Contrino<br />
16 Timecode<br />
Once a jolly swagman Confessions of<br />
a freeloader<br />
By Kenneth James Bacon<br />
124 Classifieds<br />
AWARDS<br />
18 Front Line<br />
Laverne ‘Toni’ Brumbaugh<br />
Oakland, CA<br />
20 Front Office<br />
Andrea Beesley-Brown / Phoenix, AZ<br />
22 Marquee Award<br />
H&S Theatre / Chandler, OK<br />
THE SLATE<br />
92 On the Horizon<br />
X-Men: First Class / Super 8 / Bad Teacher<br />
98 Coming Soon<br />
Hop / Insidious / Source Code / Arthur /<br />
Hanna / Soul Surfer / The Conspirator /<br />
Rio / Apollo 18 / Born to Be a Star / Tyler<br />
Perry’s Big Happy Family / Haywire /<br />
<strong>Pro</strong>m / Hoodwinked 2: Hood Versus Evil<br />
40 Book It!<br />
Flash reviews and recommendations of<br />
films that should be on your radar<br />
46 Booking Guide<br />
Nearly 150 films that you can book<br />
right now, complete with contact info,<br />
film formats, audio formats and more<br />
BOXOFFICE MEDIA<br />
PUBLISHER<br />
Peter Cane<br />
CREATIVE DIRECTOR<br />
Kenneth James Bacon<br />
BOXOFFICE MAGAZINE<br />
EDITOR<br />
Amy Nicholson<br />
CONTRIBUTING EDITOR<br />
Sara Maria Vizcarrondo<br />
INDUSTRY CONTRIBUTOR<br />
John Fithian<br />
CONTRIBUTING WRITERS<br />
Pam Grady<br />
Pete Hammond<br />
Cole Hornaday<br />
Mark Keizer<br />
Richard Mowe<br />
Matthew Nestel<br />
Steve Ramos<br />
Vadim Rizov<br />
Ed Scheid<br />
Christian Toto<br />
PRODUCTION ASSISTANT<br />
Ally McMurray<br />
BOXOFFICE.COM / BOXOFFICEMAGAZINE.COM<br />
EDITOR<br />
Phil Contrino<br />
CONTRIBUTING WRITERS<br />
Tim Cogshell<br />
Alex Edghill<br />
Joe Galm<br />
Daniel Garris<br />
Todd Gilchrist<br />
Barbara Goslawski<br />
Ray Greene<br />
Wade Major<br />
John P. McCarthy<br />
INTERNS<br />
Shannon Donohue<br />
Tara Haghighi<br />
ADVERTISING<br />
DIRECTOR OF ADVERTISING<br />
Ben Rosenstein<br />
230 Park Ave., Ste. 1000<br />
New York, NY 10169<br />
212-627-7000 tel<br />
866-902-7750 fax<br />
ben@boxoffice.com<br />
CIRCULATION INQUIRIES<br />
Palm Coast Data<br />
800-877-5207<br />
boxofficemagazine@emailcustomerservice.com<br />
EDITORIAL<br />
9107 Wilshire Blvd., Ste. 450<br />
Beverly Hills, CA 90210<br />
310-876-9090 tel<br />
866-902-7750 fax<br />
MARKETING<br />
Jonathan Margolis<br />
the michael alan group<br />
michael-alan.com<br />
2 BOXOFFICE PRO APRIL <strong>2011</strong>
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