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CONFERENCE GUIDE - IIR

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2013 TMRE Exhibitor Directory Alphabetic Index<br />

Datamatics Global Services, Inc.<br />

31572 Industrial Road Suite 400<br />

Livonia MI 48150<br />

Ph. 734-525-4400<br />

tom_thompson@datamaticstech.com<br />

Datamatics Research & Analytics division offers a smart blend of technology<br />

and market research offerings which are aligned with the unique needs of<br />

the research industry. This division is a specialist provider of end-to-end<br />

data management solutions spanning across process and operations that<br />

are outsourced in the market research projects. Datamatics next-generation<br />

solutions are powered by decades of innovative thinking, multilingual and<br />

geography specific solutions, consulting and strategic thinking that help you<br />

deliver speedy insights. The proof of our promise: eight of the world’s 10 largest<br />

MR agencies are benefiting from the MR + Technology advantage.<br />

(Visit booth 328)<br />

Decipher<br />

7 River Park Place East, Suite 110<br />

Fresno CA 93720<br />

Ph. 559-436-6940<br />

info@decipherinc.com<br />

www.decipherinc.com<br />

A marketing research services provider, Decipher specializes in online survey<br />

programming, sampling, data collection and data reporting. Utilizing proprietary<br />

Web-based applications, Decipher integrates state-of-the-art technology with<br />

traditional research techniques. Decipher is all about uncovering opportunities<br />

in whatever territory is explored with clients. As a true partner, Decipher isn’t<br />

interested in just data but also about what that data represents for each client.<br />

The company focuses on technology and research systems that bring data to<br />

life and in doing so, helps reveal how even seemingly small discoveries can yield<br />

meaningful insights.<br />

(Visit booth 404)<br />

DIG Insights<br />

46 Hayden Street, Suite 400<br />

Toronto ON M4Y 1V8<br />

Canada<br />

Ph. 647-983-5026<br />

info@diginsights.com<br />

www.diginsights.com<br />

In a world where the pace of change is ever increasing, clients have new<br />

research questions that require new answers. DIG Insights believes that<br />

quantitative market research should (1) inspire bold new thinking; (2)<br />

accurately predict choices, not just compare ideas against normative<br />

databases; and (3) leverage the potential of new technology, embracing<br />

new opportunities for insight. Our methodologies strive to reflect how<br />

decisions are made in the real world, incorporating context and trade-offs.<br />

Our team of senior researchers brings decades of practical experience,<br />

having worked on all sides of the table (supplier, client and end-user).<br />

Directions Research, Inc.<br />

401 E. Court St., Suite 200<br />

Cincinnati OH 45202<br />

Ph. 513-651-2990<br />

info@directionsresearch.com<br />

www.directionsresearch.com<br />

Directions Research Inc. is a privately held company with ownership is in the<br />

hands of 26 members of its senior staff. The company supports all industry<br />

sectors but has a concentration in the areas of packaged goods, restaurants,<br />

retail, financial services, technology, consumer health and pharmaceuticals.<br />

The firm offers business-to-consumer and business-to-business services<br />

internationally, surveying consumers, professionals, restaurant employees,<br />

medical staff and other difficult-to-reach audiences around the globe using a<br />

broad selection of data collection methods. Celebrating its 25-year history as<br />

a privately held firm with staff experience levels that far exceed the industry<br />

average, it has built its reputation on providing fast, cost effective tactical and<br />

strategic marketing and business insights. Directions Research does not employ<br />

“branded” products or “black-box” solutions, but it does have a unique mix of<br />

innovative and proven approaches which are completely customized to its clients’<br />

research challenges. The firm helps clients answer difficult questions every day<br />

in all areas of their business, but the firm’s core competencies include: concept<br />

and product testing with success modeling; attitude, trial and usage; brand<br />

and product quality tracking; product, package and pricing optimization; retail<br />

messaging and positioning; market attitude, positioning and segmentation; brand<br />

equity and customer loyalty; complex experimental design and analysis; custom<br />

database development and volume forecasting.<br />

(Visit booth 405)<br />

E-Tabs<br />

348 Route 9, Suite E<br />

Manalapan NJ 07726<br />

Ph. 630-879-8227 or 888-823-8227<br />

info@e-tabs.com<br />

www.e-tabs.com<br />

Data Visualization/Online Dashboards/Charting and Automated Reporting/Data<br />

Verification. E-Tabs has been providing leading data visualization and reporting<br />

solutions to the market research industry for over 20 years. From offices in the<br />

U.K., U.S. and Asia-Pacific we help businesses all over the globe boost their<br />

productivity by making the process of producing their reports and visualisations<br />

quick, simple and cost effective.<br />

(Visit booth 218)<br />

Fieldwork Network<br />

111 E. Wacker Dr., Suite 220<br />

Chicago IL 60601<br />

Ph. 800-TO-FIELD or 312-285-2035<br />

info@network.fieldwork.com<br />

www.fieldwork.com<br />

The Fieldwork Network is your true, one-call link to qualitative and quantitative<br />

project management across the U.S., Europe and the Pacific Rim - a single<br />

contact that means time-saving convenience, simplicity, seamless continuity<br />

and exceptional value. The Fieldwork Network has established alliances with<br />

the most-respected providers in the industry, which, combined with our 16<br />

top-quality Fieldwork facilities, allows us to offer an unparalleled service in the<br />

industry. Fieldwork Network offers a full-time, professional staff dedicated solely<br />

to fielding and managing multi-city projects. Whether you want to work with a<br />

single company or several, one call to the Fieldwork Network is all it takes.<br />

(Visit booth 311)<br />

Focalytic<br />

6975 Union Park Center, Suite 150<br />

Salt Lake City UT 84047<br />

Ph. 800-678-3748 or 801-569-0107<br />

info@Focalytic.com<br />

www.focalytic.com<br />

Focalytic is a market research and intelligence company that uses social media<br />

research, text analysis and dashboards to provide conversation-based business<br />

solutions. Focalytic is made up of experienced market researchers, text and<br />

research analysts and Web gurus who gather, collect, measure and analyze<br />

online, social media and unstructured text data in all forms with the aim of<br />

evaluating the conversation and consulting and assisting in answering business<br />

questions, providing insights and identifying areas of opportunity and risk. We<br />

provide focused insights from a world of conversations.<br />

(Visit booth 418)<br />

Focus Coast to Coast, Inc.<br />

Headquarters<br />

13747 Montfort Dr., Suite 117<br />

Dallas TX 75240<br />

Ph. 800-935-6561<br />

answers@focuscoasttocoast.com<br />

www.focuscoasttocoast.com<br />

More than just focus groups, Focus Coast to Coast is an alliance of<br />

independently-owned and -operated marketing research centers nationwide and<br />

worldwide. One call can book your project in over 30 markets in “Top Rated,”<br />

large room facilities. Discounts apply for multiple markets booked. Friendly and<br />

professional staff with years of experience stand ready to make your toughest<br />

projects seem like a dream. Our recruiting quality is unsurpassed and we can<br />

successfully recruit any and all audience targets. Let us know if you need<br />

additional services including moderating, report writing, etc. One call does it all.<br />

Just call 800-935-6561 and let us prove it to you.<br />

(Visit booth 106)<br />

Forbes Consulting Group, Inc.<br />

24 Hartwell Ave., 3rd Floor<br />

Lexington MA 02421<br />

Ph. 781-863-5000<br />

info@forbesconsulting.com<br />

www.forbesconsulting.com<br />

The Forbes Consulting Group is dedicated to providing clients with a superior<br />

level of psychological insight into their customers, recognizing that truly<br />

understanding a customer’s deepest needs and wants is key to thrilling that<br />

customer. Our contribution to your business knowledge base can span the<br />

range from a broad understanding of marketplace dynamics and identification<br />

of business opportunities, to developing product concepts, positionings and<br />

communications for realizing those opportunities, to monitoring the success<br />

of these initiatives in the marketplace. Forbes delivers business value through<br />

custom proprietary projects and on-site, fact-based business strategy<br />

consultation. With our new MindSight ® Technology, we leverage neuroscience<br />

to deliver authentic insights about the specific emotions that motivate your<br />

consumer in the real world. Our MindSight ® technique is easy to implement -<br />

affordable, fast and globally scalable. And now MindSight ® can be deployed on<br />

mobile phones for emotional insight in the moment of market opportunity.<br />

(Visit booth 325)<br />

24 | Compiled from the Quirk’s Researcher SourceBook ® – Now an app! www.TheMarketResearchEvent.com

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