CONFERENCE GUIDE - IIR

2013 TMRE Exhibitor Directory Alphabetic Index
Schlesinger Associates
101 Wood Avenue South, Suite 501
Iselin NJ 08830
Ph. 732-906-1122
info@schlesingerassociates.com
www.schlesingerassociates.com
Schlesinger Associates is a leading data collection company offering a broad
range of qualitative and quantitative research solutions. Working in partnership
with you, we provide outstanding recruitment for any methodology, including
online surveys, online communities, telephone interviews, ethnographies,
quantitative, Webcam focus groups, traditional focus groups and in-depth
interviews. Our commitment to quality and innovation ensures your study
is powered by the best technology and the best team available. Our global
management solutions team takes care of your international studies in any
country, any language and any culture with just one knowledgeable point of
contact throughout. Our 23 high-specification focus group facilities are located
in key markets across the U.S., in the U.K., France and Germany.
(Visit booth 210)
SEEK, Inc.
2368 Norwood Ave.
Cincinnati OH 45212
Ph. 513-521-1111 or 513-290-5197
info@seekcompany.com
www.seekcompany.com
SEEK is an innovation boutique that blends human understanding and creativity
to help brands create landmark products and messages. Empathy is the
smartest path to long-lasting innovation, so it is at the core of our methods.
Our unconventional methods range from SEEK-style ethnography to ideation to
brand strategy, all in the service of creating products and messages that change
the brands that produce them, and the category they exist in. Over the past 13
years, SEEK has worked with over 400 brands in over 75 cities worldwide. For
more about us, check out www.seekcompany.com.
(Visit booth 304)
Sentient Decision Science
One Harbour Place, Suite 380
Portsmouth NH 03801
Ph. 603-570-4819
info@sentientdecisionscience.com
www.sentientdecisionscience.com
Sentient Decision Science is a behavioral science based research and consulting
firm. Sentient was created to bring the visionary advances from the behavioral
sciences to the business community in a practical and accessible form in order
to move global business forward. Sentient is a globally recognized pioneer in the
development of advanced implicit research technology which taps the consumer
subconscious and quantifies the effects of emotion on choice. Sentient implicit
research technology reveals consumer subconscious associations with brands,
products, packaging and advertising, and is integrated with advanced choice
based models of behavior, to better forecast market success. The technology
is coupled with deep knowledge on the fundamental drivers of human behavior
to provide deep insight and actionable research results. Our Specialty research
services include: The subconscious drivers of behavior; quantifying the impact of
emotion on choice; consumer choice forecasting; applied behavioral economics.
(Visit booth 429)
SKIM
5 Marine View Plaza, Suite 401
Hoboken NJ 07030
Ph. 201-963-8430
infoUS@skimgroup.com
www.skimgroup.com
SKIM is a dynamic and rapidly growing market research agency with offices
throughout Europe, the US, and Latin America. Combining market-specific
expertise and knowledge of advanced research methodologies, SKIM has been
a valued partner for multinational companies for over 30 years. We guide our
clients around the world with their pricing, communication and new product
development decisions in healthcare, consumer goods, consumer health,
telecommunications, services and technology. We also partner with many
leading international market research agencies and consultancy firms with our
quantitative and qualitative research services. SKIM is a medium-sized, flexible
and multicultural company that employs dedicated, smart people. With 7 offices
worldwide, we are large enough to deal with complex, extensive multinational
research challenges yet small enough to operate seamlessly within our global
teams and work with a personal touch. See our articles at www.quirks.com
- “Drawing more useful insights from social media data” (August 2012) and
“Meta-analysis reveals best practices for more effective marketing claims.”
(December 2012)
(Visit booth 215)
Smarty Pants ®
14 Dove Tree Lane
Jonesborough TN 37659
Ph. 203-847-5766
info@asksmartypants.com
www.asksmartypants.com
Smarty Pants is a premier youth and family research and strategy firm focused
solely on helping clients better understand and connect with kids, tweens, teens
and the influential adults in their lives. The company provides unsurpassed
research and strategic consulting to domestic and international giants in the toy,
technology, food and beverage, video game, apparel, retail, media, restaurant,
travel and personal care categories. The team of expert moderators, quantitative
researchers and brand strategists conducts traditional and non-traditional
research in schools, stores, restaurants, homes and online. U.S. offices include
N.Y., San Diego, Chicago, Nashville, Tenn., and Myrtle Beach, S.C.
(Visit booth 229)
SoapBox Sample
15400 Sherman Way, 4th Floor
Van Nuys CA 91406
Ph. 1-855-SOAPBOX (762-7269)
info@soapboxsample.com
www.soapboxsample.com
As the newest member of the ISA Family, SoapBoxSample combines three
decades of data collection and research experience with new techniques and
technology, offering a fresh solution to online sample fulfillment. Using a blended
sample delivery methodology, SoapBoxSample combines panel, river and routed
sample sources to offer clients greater reach, diversity and flexibility for their
research projects. At the core of SoapBoxSample is MySoapBox, a proprietary
panel leveraging multi-modal recruiting methodologies, built and managed to
provide recruiting for high-touch engagement studies such as mobile, IHUTS,
communities and diary studies.
(Visit booth 309)
Socratic Technologies, Inc.
2505 Mariposa St.
San Francisco CA 94110-1424
Ph. 415-430-2200
info@sotech.com
www.sotech.com/main2007/eval.asp
Socratic Technologies, Inc. is a leader in the science of computer-based and
interactive research methods. Founded in 1994 and headquartered in San
Francisco, it is a research-based consultancy that builds proprietary, interactive
tools that accelerate and improve research methods for the study of global
markets. Socratic Technologies specializes in product development, brand
articulation, and advertising research for the business-to-business and consumer
products sectors.
SSI
6 Research Drive
Shelton CT 06484
USA
Ph. 203-567-7200
info@surveysampling.com
www.surveysampling.com/
SSI (www.surveysampling.com) is the premier global provider of sampling, data
collection and data analytic solutions for survey research, reaching respondents
in 78 countries via Internet, telephone, mobile/wireless and mixed-access
offerings. Additionally, SSI staff operates from 26 offices in 18 countries, to offer
CATI, questionnaire design consultation, programming and hosting, online custom
reporting and data processing. SSI serves more than 3,000 clients worldwide.
(Visit booth 209)
Sticky
(Formerly EyeTrackShop)
330 Madison Avenue, 6th Floor
New York NY 10017
Ph. 917-532-0007
jeff@sticky.ad
www.sticky.ad
Sticky is the only media technology that has gone beyond viewability to create
a better standard: absolute certainty on which ads consumers focus on and
pay attention to. Sticky’s innovative and disruptive technology provides brand
advertisers with objective data to improve their digital performance, and can be
used in conjunction with all their partners in the digital ecosystem to increase
ROI.
(Visit booth 109)
Studiocode Business Group
2310 E. Ponderosa Ave., Suite 24
Camarillo CA 93010
Ph. 805-482-9746
usainfo@studiocodegroup.com
www.studiocodegroup.com
Combining creative freedom and analytic power, Studiocode video coding
solutions are designed to quickly capture insight into human behavior. Set
imagination free with the most versatile observational data collection tools in the
world. Come see us and challenge your research boundaries.
(Visit booth 333)
30 | Compiled from the Quirk’s Researcher SourceBook ® – Now an app! www.TheMarketResearchEvent.com