Here - RTÃ
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Here - RTÃ
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ANNUAL REPORT & GROUP FINANCIAL STATEMENTS 2008<br />
Gearóid Mac Donncha, RTÉ Raidió na<br />
Gaeltachta, working at the Kayaking event at the<br />
Olympic games in Beijing.<br />
Áine Ní Churráin, presenter of Barrscéalta on<br />
RTÉ Raidió na Gaeltachta, interviewing<br />
President Mary McAleese on occasion of the<br />
11th anniversary of her inauguration.<br />
RTÉ Raidió na Gaeltachta<br />
RTÉ Raidió na Gaeltachta’s schedule for<br />
2008 was positively received and included<br />
the following content highlights:<br />
• National and Regional Sports and extensive<br />
coverage of the Olympic Games in Beijing<br />
• the Lisbon Referendum including the<br />
national and key regional counts which<br />
provided much material for the expert panel<br />
in Casla to analyse on Count Day<br />
• coverage of Oireachtas na Gaeilge from<br />
Cork and Comórtas Peile na Gaeltachta<br />
from Gleann Cholmcille, Co. Donegal<br />
• the US Presidential Election was covered<br />
by News with journalists keeping listeners<br />
informed of the results live<br />
• new lifetime segments included the<br />
cookery series, Bluirín Blasta and the Arts<br />
programmes, Dearc and Léite Pléite<br />
• live current affairs programme Faoi<br />
Chaibidil was added to the Sunday<br />
schedule<br />
• An Ródaí (roadcaster) travelled throughout<br />
Ireland to the major traditional music<br />
festivals and Géill Slí on Anocht fm was<br />
broadcast live from Coláistí Samhraidh in<br />
Kerry, Donegal and Galway.<br />
Funding was secured from the BCI Sound<br />
and Vision Fund for three new series,<br />
Sloinne agus Seoladh, Eureuka! and<br />
Amharclann na nÓg.<br />
Music and song recorded by the service at<br />
the Willie Clancy Summer School and a<br />
compilation of the winners of the prestigious<br />
sean-nós competition Corn Uí Riada were<br />
released on two double CDs. The publication,<br />
Tar Éis a Bháis, Áistí ar Sheán Ó Ríordáin<br />
was launched at Oireachtas na Samhna<br />
in Cork; the book is a collection of essays<br />
broadcast on the service 30 years after the<br />
death of Seán Ó Ríordáin. The commitment of<br />
the channel to podcasting continues and 33<br />
programmes are now available as podcasts<br />
from the Raidió na Gaeltachta website.<br />
Commercial Activity and Performance<br />
RTÉ Radio achieved its targeted commercial<br />
performance during the year. Revenues<br />
from airtime, promotions, sponsorship and<br />
cross-media solution all increased. Revenues<br />
from several sectors including Retail,<br />
Communications, Motors, Entertainment,<br />
Travel, Food, and Education increased<br />
significantly. Promotional partnerships in<br />
2008 also increased.<br />
With a number of new stations launched<br />
in 2008 and more scheduled for 2009,<br />
the competitive challenges, added to the<br />
economic downturn will ensure that 2009 is<br />
an even more testing year.<br />
Network Changes<br />
RTÉ Radio 1’s Medium Wave closure was<br />
marked by a special programme presented<br />
by Brendan Balfe on 24 March. There<br />
was interaction with social and cultural<br />
groups prior to the closure to reaffirm RTÉ’s<br />
commitment to areas such as sport and<br />
religious programming and a nationwide<br />
publicity campaign to inform listeners of the<br />
closure and of alternative ways to listen to<br />
RTÉ Radio 1.<br />
In September 2008, RTÉ Radio launched its<br />
four FM services on the U.K. Freesat platform.<br />
This free-to-air platform is available via satellite<br />
throughout the UK and Ireland.<br />
In Northern Ireland, RTÉ swapped its RTÉ<br />
Radio 1 and RTÉ lyric fm frequencies, leading<br />
to a much improved reception of RTÉ Radio 1<br />
in the Belfast metropolitan area (which has a<br />
population of more than 600,000).<br />
New Media<br />
Delivery of content in new ways featured<br />
strongly during the year. Internet delivery<br />
of content, both live and on-demand,<br />
continued to grow among both domestic<br />
and international audiences. RTÉ Radio now<br />
provides a wide range of live and “listen<br />
back” content and serves circa 450,000<br />
audio streams and more than 600,000<br />
podcasts each month.<br />
During the summer RTÉ 2fm provided multimedia<br />
websites for the Oxegen and Electric<br />
Picnic festivals that brought together audio<br />
concert performances, video interviews and<br />
still images in an innovative and exciting way.<br />
RTÉ Radio went live with schedules for six<br />
new digital radio services in December; this<br />
included RTÉ Junior, Ireland’s first children’s<br />
radio channel. The new channels are<br />
available Online and on a trial DAB service<br />
available in the greater Dublin Area, the<br />
Northeast and in Cork and Limerick cities.<br />
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