Here - RTÃ
Here - RTÃ
Here - RTÃ
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ANNUAL REPORT & GROUP FINANCIAL STATEMENTS 2008<br />
RTÉ Publishing Commitments (continued)<br />
e-Publishing commitments<br />
• Grow the availability of RTÉ Aertel as a popular information<br />
service on new platforms.<br />
• Ensure all telephone and competition activities between TV and<br />
Radio audiences are maintained to the highest integrity.<br />
• Live IPTV streaming of a range of acquired programmes from<br />
the RTÉ.ie website<br />
Results<br />
Commitment achieved<br />
• In 2008 RTÉ Aertel’s multi-platform expansion continued with<br />
the service available on four platforms: analogue, web, mobile<br />
and the DTT 2008 pilot<br />
• RTÉ Aertel has over 1.8 million regular analogue teletext users<br />
(Source: Behaviour & Attitudes Research 2008)<br />
• RTÉ Aertel generated an average of 615k online users,<br />
generating 5.2 million monthly page impressions (Source: RTÉ<br />
data 2008, monthly average)<br />
• The RTÉ Aertel mobile site generated an average of 446k<br />
page impressions per month. (Source: RTÉ data 2008, monthly<br />
average).<br />
Commitment achieved<br />
• A formal Policy and Procedures document was devised and<br />
implemented for RTÉ Television with a document for RTÉ<br />
Radio currently being formalised. There is ongoing liaison<br />
and management of new services involving SMS/IVR with all<br />
relevant IBDs.<br />
Commitment achieved<br />
• The following acquired programmes were made available for live<br />
IPTV streaming on RTÉ.ie: Eastenders, Doctors, Hi-5 and Raggs.<br />
• Provide coverage of intercultural week on RTÉ.ie and in<br />
RTÉ Guide<br />
Commitment achieved<br />
• Created www.rte.ie/diversity - the website to compliment the<br />
RTÉ-wide initiative; this site was shortlisted for the MAMA<br />
awards and had 20k page impressions as of early 2009.<br />
RTÉ Guide Commitments<br />
• Extend RTÉ Guide brand to new audiences through<br />
multimedia projects.<br />
Results<br />
Commitment achieved<br />
• RTÉ Guide Online edition www.rteguide.ie continued to grow<br />
and the site generated 452k page impressions with 100k<br />
unique users (Source: RTÉ data, 2008 monthly average)<br />
• Free daily text alerts kept the user up to date with the latest<br />
in TV and entertainment news and a weekly e-mail update is<br />
sent to subscribing users to bring the RTÉ Guide to reader’s<br />
desktops.<br />
RTÉ Performing Groups<br />
Commitments<br />
Results<br />
RTÉ Performing Groups will give a total of 190 public<br />
performances.<br />
These Performances will include:<br />
• 62 – RTÉ National Symphony Orchestra (RTÉ NSO)<br />
• 6 – RTÉ NSO with the RTÉ Philharmonic Choir<br />
• 80 – RTÉ Concert Orchestra (RTÉ CO)<br />
• 30 – RTÉ Vanbrugh Quartet<br />
• 9 – RTÉ Cor na nÓg<br />
• 3 – Guest ensembles<br />
The RTÉ Performing Groups will also engage in a total of 84<br />
education related performances, workshops and talks and be<br />
involved in Television, Radio and Recordings.<br />
Commitment achieved<br />
Commitment achieved<br />
Commitment exceeded by 4%<br />
Commitment achieved<br />
8 performances achieved<br />
Commitment achieved<br />
Commitment exceeded by 2%<br />
83
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