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Country<br />

DK<br />

DK<br />

Type / name of<br />

initiative<br />

Reducing<br />

packaging:<br />

Danish deposit<br />

and return<br />

system<br />

Awareness<br />

raising<br />

Description<br />

To cope with increases in bottle types,<br />

the brewing and grocery industries<br />

introduced an improved system that<br />

covers a wide range of bottles, under<br />

a new legal framework in 2008. The<br />

aim is to minimise the environmental<br />

impact in connection with the collection<br />

of one-way packaging and to make life<br />

easier for everyone involved in receiving<br />

and handling the returned packaging –<br />

from consumers and bottle-handlers to<br />

producers, offices and shops.<br />

In spring 2007, the Danish climate<br />

campaign 1 ton mindre (One Tonne Less)<br />

was launched by the Ministry of Climate<br />

and Energy, encouraging Danes to make<br />

a pledge to bring down their annual CO2<br />

emissions by one tonne. It was a one year<br />

campaign directed at Danish consumers.<br />

The ambitious goal of the campaign to<br />

involve 50,000 consumers was exceeded<br />

by the end of August 2009 with a total of<br />

84,000 pledgers.<br />

DE Eco-labelling The Federal Environment Agency<br />

sponsored a consumer organisation<br />

to build an online platform on a broad<br />

range of labelling activities in Germany<br />

and Europe. It provides up-to-date<br />

information on over 400 eco-labels and<br />

the certification systems behind every<br />

label.<br />

DE Eco-labelling The national Bio-Siegel for products from<br />

organic farming (introduced in 2001)<br />

provides clarity, uniformity and visibility<br />

for organic products. Only producers<br />

and manufacturers who comply with the<br />

provisions of the EU Organic Farming<br />

Regulation and subject themselves to<br />

the mandatory inspections may sell<br />

their products as organic or eco goods<br />

and label them accordingly with the Bio-<br />

Siegel<br />

Domain(s)<br />

Consuming<br />

Living<br />

Consuming<br />

Consuming<br />

Appendix A 139

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