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THEATRE DECORATING CAN<br />

PAY YOU LAVISH DIVIDENDS<br />

present seating capacity of 1,650 will be reduced<br />

to 1,200. Abraham Yamins, owner of<br />

the building, will present 150 of the best<br />

of the present seats to the Fall River Boys<br />

club.<br />

Pete Musucci, of Baltimore, formerly of<br />

International Seating Co., has a patent on<br />

a new type pushback seat to be used for<br />

theatres, stadiums, etc., it was reported to<br />

the trade last week.<br />

E. G. WoLLASTON. Fabian city manager,<br />

reports that the State, Colonial and Dio.<br />

which have recently been equipped with<br />

soft-drink dispensers, are the first in Harrisburg,<br />

Pa., to be so equipped. The machine,s<br />

were installed in lobby corners and will deliver<br />

either Coca-Cola or root beer in paper<br />

cups.<br />

STOP LOSSES<br />

AT THE DOOR<br />

WITH AUTOMAIICKET<br />

TICKET<br />

CHOPPER<br />

I<br />

Leatherette Padded Wall Section Panels for a rich<br />

effect in lobbies or foyers, or rear auditorium<br />

wall. Inexpensive, considering the plastering<br />

if saved, they are installed over the studding.<br />

Easy to install.<br />

America's Largest Fabricators of Curtains and<br />

Draperies for stage, auditorium foyer, standee<br />

area, restrooms and exits.<br />

PAINTING - DECORATING - CURTAINS<br />

WALL COVERINGS SPECTACLUAR EFFECTS<br />

-<br />

DRAPERIES - ACOUSTICAL WALL<br />

TREATMENTS - PLASTIC WALL PLAQUES<br />

AND INLAYS - LEATHERETTE<br />

WALL PANELS<br />

ASBESTOS CURTAINS - CONOTOUR<br />

CURTAINS - CURTAIN CONTROLS<br />

AND TRACKS<br />

Dynamic, oustanding installations for theatre owners,<br />

circuits and architects throughout the world.<br />

Phone, wire or write for details, or send rough sketches,<br />

preliminary blueprints or plans for estimates and<br />

preparation of color renderings.<br />

nDyarv<br />

J J SCENIC STUDIOS, INC.<br />

32-34 W.60TH ST., New York 23, N.Y.<br />

DECORATIONS • DESIGN ARTISTS<br />

COMPLETE INTERIOR DECORATION<br />

In first communication please inclucie all<br />

necessary measurements.<br />

Maurice Schweitzer, manager for Paramount.<br />

St. Louis, has resigned to enter the<br />

drive-in theatre field. Schweitzer will<br />

serve in an executive capacity with a recently-organized<br />

corporation controlled by<br />

St. Louis business interests, that is building<br />

800-car layouts in Rockford. 111. and<br />

Lincoln. Neb.<br />

L. E. "Jack" Downing who operates the<br />

Haven Theatre at Brookhaven, Miss., has<br />

a remodeling project under way which will<br />

double the seating capacity of his house as<br />

well as provide more room for other service<br />

units.<br />

Oscar F. Neu. president of Neumade<br />

Products Corp. and TESMA, who is on a<br />

coast-to-coast trip, reports that "business is<br />

good "<br />

David Sandler, general manager of Theatrecraft<br />

Mfg. Co., Cleveland, manufacturers<br />

of in-car speakers, is back from a<br />

swing around the country, during which<br />

he established sales representatives in key<br />

cities.<br />

Morton S. Gottlieb and Harold Block<br />

now control the Mid-States Theatre Supply<br />

Co. of St. Louis, formerly operated by<br />

the L. T. Rockenstein Co., Inc. Rockenstein<br />

has retired after having been associated<br />

with the motion picture equipment<br />

field and associated lines since 1926. Both<br />

Block and Gottlieb are veterans of World<br />

War II. Block maintained an equipment<br />

agency here for six years before joining<br />

the anny in 1942. He was associated with<br />

a fluorescent lighting company in 1945-46<br />

and later joined the Rockenstein organization.<br />

Gottlieb, prior to the war, was a field<br />

engineer with the Westinghouse Electric<br />

Co.<br />

SPEEDS<br />

TICKET<br />

COLLECTION<br />

Automatically stacks theatre's<br />

stubs under lock and<br />

key — IN SEQUENCE<br />

OF COLLECTION— for<br />

easy, informative, revealing<br />

analysis. Write for<br />

illustrated folder or ask<br />

your supply dealer.<br />

GENERAL REGISTER CORP.<br />

36-30 THIRTY-THIRD STREET<br />

Long Island City 1/ New York .<br />

hi<br />

1<br />

A ;<br />

IVIORE<br />

PROFITS<br />

FORYOU/<br />

AMERICAN POP CORN CO.<br />

SIOUX CITlf, IOWA<br />

SEVERAL<br />

THOUSAND<br />

CHAIRS $1.50 EACH<br />

All in good condition<br />

Immediate Delivery - F. O. B. Factory<br />

EASTERN SEATING COMPANY<br />

138-13 Springfield Blvd.<br />

Springfield Gardens Long Island. N. Y.<br />

Ray Colvtn. president of the Theatre<br />

Equipment Dealers Protective Ass'n. spoke<br />

on "Show Business" at a recent meeting of<br />

the Warrenton, Mo., Kiwanis club.<br />

E. W. Wagner, president of Wagner Sign<br />

Service. Inc.. Chicago, recently returned<br />

from Mexico City where he arranged with<br />

Catado Frid De Mexico, managed by Carlos<br />

Ayala, to manufacture all Wagner frames.<br />

Sign letters will continue to be manufactured<br />

in the Chicago factoi-y.<br />

The TESMA Buyers Guide for 1948-49<br />

will go to press in the near future. Upon<br />

"Continued on following page""<br />

is the oldest, most experienced technicions,<br />

engineers and producers of Black Light materials and<br />

equipment, Swilzer has the know-how thai assures<br />

satisfaction.<br />

Fascinating murals and dramatic atmospheric<br />

effects are easily and inexpensively created with<br />

"GLO-CRAFT"<br />

PERMANENT FLUORESCENT PAINTS AND LACQUERS<br />

and<br />

THEATRICAL BLACK LIGHT IQUiPMENT<br />

PDFP / Write today for details on how to give your<br />

rW\CC • theatre distinction in decoration.<br />

SWITZm ROTHIRS, INC.<br />

1S10 HURON ROAD CliVElAND II, OHIO<br />

CIIIP<br />

BOXOFFICE :<br />

: May<br />

22, 1948 57

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