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TOTAL NET PAID CIRCULATION EXCEEDS
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REMEMBER FHIS PROPHECY! Ne predict
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FEBRUARY 13 ALBANY Worner Screening
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J-kt lUnlu ei lluyylclloH, lylclu.x
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- Co.; — for communities disrupte
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Goldwyn Is No Final Authority: Pina
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2iid Ill PRIZE $350 3rd PRIZES? or
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. CRITIC IN P. R. JOB CHICAGO—Sam
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12 O'CLOCK HIGH was not eligible as
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Olii^* I H^^^^^^Si J SETS Iff Quits
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INTINUES WITH POWERFUL NEWSPAPER SU
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U Loss Is Decreased For '49 Fiscal
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14,320 theatres have played M-G-M's
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Don't Try to Outsmart Your Patrons
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FEBRUARY TIES JANUARY LINEUP WITH 3
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BROTHERHOOD WEEK—Februory 19-26,
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HEW SCREENING DATES! RKO RADIO PICT
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1 "FRANCIS is one of the most delig
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. . Gene . . The . . . With ^ By .
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LL lillliiPillilPB""'''''^^ FOR THE
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IP FOR THE LOVE OF MIKi 1^'^ A GREA
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Studio Technicians Put 'Woman Hidin
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1 wi EVER W/»»! ^ k^ Remember The
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-} bJ i*"- / !* P o o Come to one o
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' ducers . . . Associations . . . L
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ik Experts Exchange Ideas on Showma
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— i\oZ BvbrySize Orivb'In PLASTIC
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: February TOA Group to Meet On COM
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: February More PCA Latitude, Says
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. . . Several . . James . . The . .
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IL. . . Mrs. . . The . . The . . Fr
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NEWS AND VIEWS THE PRODUCTION CENTE
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— Studios Join Campaign For U,S,
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— V, 4^a^ ^aite/L Gleaninx^ of DR
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. . Western : February . . Harry .
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ii I Tell Ciiy, Ind., House Gets Fa
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: February . . . Opal . . . Jane .
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ing of his "My Foolish Heart" , , .
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. . Gordon . . Plans . . Raising ST
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: February Showmanship Beats Zero i
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— 'Battleground' at 200 Leads Kan
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Video Projeclion Unil At Mediapolis
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Kansas City All -Industry Associati
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Fight Is Threatened Over Uniontown
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. . . . Clark at . . Wellsburg . .
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. . Guy . . The . , New . . . . Two
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SPRINGFIELD ILfidwest premiere of E
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.^ Poll-All : February Iwo Jima' Hi
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' sells . I Cash In Advance FOR YOU
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Man^SCOnES AGAIN! ENGINEERED AND DE
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: February . . Vernon J. L. Shanaha
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Theatre Bids Asked By Foster & Son
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. . After . . An " . . Film Advisor
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: February . . The . . . . . "The .
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: February . . . . Judy Georgia The
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: February : Drive-In Ads Continue
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. . "Battleground" : February . . J
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. . . Ditto . . Mrs. : February . .
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atre in Jacksonville, showed me the
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John J. Chisholm Heads New Producer
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. . . Some : February . . Theatre .
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^^peration FEBRUARY A. 1950
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: February I I I Utility lamp; | I
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: February SELLING COMPARE AND YOU'
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FEBRUARY 4, 1950 Vol. XVII No. 2 o
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stalling the first such playground
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: February 1 UNWRAPPING A DRIVE-IN
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! SPEAKERS defy woist weather! Peak
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maid in attendance in the ladies' l
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; February (fuCUicC /4^a6Hi^ I pane
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WatsonviUe Super Station Added To D
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prising managers have found this lo
- Page 147 and 148: : February — New England Sees Dri
- Page 149 and 150: ANY DEALER IN THE COUNTRY. ST. LOUI
- Page 151 and 152: : February by HAVILAND F. REVES eMM
- Page 153 and 154: SALES OF ICE CREAM NOVELTIES & POPS
- Page 155 and 156: parent volume can be prepared from
- Page 157 and 158: : February — \ \ 2^snt Let "'Name
- Page 159 and 160: COST STUDIES PROVE THE ECONOMY OF P
- Page 161 and 162: PROVIDENCE PIONEER BUILDS W
- Page 163 and 164: MEXICO CITY, MEXICO At the right, o
- Page 165 and 166: A point of great interest in the Al
- Page 167 and 168: NEW FOR 1950 the NEW Jam-packed wit
- Page 169 and 170: : February VlMae£oovs32e^^ 5i>Vl o
- Page 171 and 172: unning wear and in operating costs.
- Page 173 and 174: . NEW ! sN^' SUCCESSFUL ERVICE EARS
- Page 175 and 176: . ' For MORE INFORMATION on any Pro
- Page 177 and 178: Strand Theatre, AVit' York City Tel
- Page 179 and 180: J Your Doorman Must Be A Hali-Minut
- Page 181 and 182: : February Added Service Helps 'Sei
- Page 183: : Februarj- EQUIPMENT Sr DEVELOPMEN
- Page 186 and 187: — -^^~^ PRECISION MADE m^- PROJEC
- Page 188 and 189: GOLDE TICKET DISPENSER .^ FAST ...
- Page 190 and 191: about people/ """ PRODUCT Barle Van
- Page 192 and 193: i Thomas B. Hunger- FORD of Chicago
- Page 194 and 195: EXHIBITOR HAS HIS SAY — ABOUT PIC
- Page 196 and 197: Exhibitor Has His Say (Continued fr
- Page 200 and 201: I FEATURE CHART May 7 May 14 May 21
- Page 202 and 203: FEATURE CHART CHECK RUNNING TIME WI
- Page 204 and 205: ' I L8.6 . SHORTS CHART Short subje
- Page 206 and 207: — SHORTS REVIEWS Opinions on tlie
- Page 208 and 209: . . Temperatures FEATURE REVIEWS St
- Page 210: '^ ^smi New Futura Lens Mount New S