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EVENTS show preview ihrsa <strong>2010</strong> he 29th Annual IHRSA International Convention & Trade Show will take T place on 10–13 <strong>March</strong> <strong>2010</strong> in San Diego, California, US. IHRSA <strong>2010</strong> is the premier health club industry event of the year, connecting fi tness manufacturers and suppliers with club operators, fi tness enthusiasts and speakers from across the globe. It’s the ideal opportunity to experience the most innovative equipment, products and exercise trends fi rst-hand. Many exhibitors will provide hands-on opportunities to try their products – in group classes and one-on-one sessions, as well as during the event’s popular Early Morning Workouts – while others will put on demonstrations as you make your way across the show fl oor. Many exhibiting companies are prepared to offer ‘show-only specials’ on the latest equipment, supplies and services, helping you and your business to successfully compete in today’s market. Whether you want to try out new products, learn from the experts or network with industry peers, this show has everything you need keynotes and seminars IHRSA <strong>2010</strong> has an impressive line-up of keynote speakers including Malcolm Gladwell, the best-selling author and staff writer for The New Yorker Magazine, who will present his Precor-sponsored session – “Outliers: Why are people successful?” – on Thursday 11 <strong>March</strong>. Meanwhile Chip Heath, best-selling author and professor of organisational behaviour at Stanford University’s graduate school of business, will present “Switch: How to change things when change is hard” on Friday 12 <strong>March</strong>, sponsored by Technogym. Also, IHRSA recently released the results of its fi rst ever Green/ Sustainability Survey. The purpose of the survey was to gain insight into the opinions and practices of health, racquet and sportsclub operators regarding environmental sustainability, as well as its associated business implications. More than 130 participants provided data for the survey. Full results, with extended analysis, will be offi cially IHRSA <strong>2010</strong>: A chance to experience equipment, products and trends first-hand released at IHRSA <strong>2010</strong> in a panel presentation on Saturday 13 <strong>March</strong> entitled “Green practices and the fi tness business – a natural partnership”, sponsored by The Green Revolution. This year’s programming includes a superb array of topic areas to help clubs achieve their business goals, including: Fitness & Personal Training, Health Promotion & Wellness, Human Resources, Innovations & Opportunities, Legal & Legislative, Management & Operations, Marketing, Membership Growth & Retention, Programming, and Supplier Seminars. augie’s quest An exciting new event this year will be Join the Party – a Zumbathon® event for MDA’s Augie’s Quest. Beto Perez, co-founder of the Zumba® programme, together with the Zumba Fitness Family of Instructors, have teamed up with ‘Augie’s Army’ and the Muscular Dystrophy Association and joined MDA’s Augie’s Quest to fight A.L.S. by hosting a ‘Zumbathon’ at IHRSA <strong>2010</strong>. The event will take place on 11 <strong>March</strong> from 6.30pm–8.00pm. Donations are requested for participation –either early-bird registration for US$25 or onsite registration for US$35. For veterans and newcomers alike, IHRSA <strong>2010</strong> promises to be a one-stopshop to learn, network and participate in the biggest fi tness event of the year. DETAILS Dates: 10–13 <strong>March</strong> <strong>2010</strong> Location: San Diego, California, US Venue: San Diego Convention Center Contact: www.ihrsa.org/convention march <strong>2010</strong> © cybertrek <strong>2010</strong> Read Health Club Management online healthclubmanagement.co.uk/digital 77