Boxoffice-November.28.1966

Tiny Idea: Great Future
Shown in actual size, shaped like a space rocket, this little device may one day get you to the moon - or
save your life. Developed for the Space Administration for their space satellites, it is already on the moon.
This is the PFET - photosensitive, field-effect, transistor. We're mentioning it here because when we
found out about this most advanced photoelectric device, we suspected it might have a place at Century.
It did - and now it is the heart of all Century transistor sound systems, easily adaptable to present
systems, affording you and your customers a thrilling new fidelity in motion picture sound.
Note the several advantages of the PFET:
• It reproduces optical sound tracks (both single and multi-channel) with a signal to noise ratio and a quality
of reproduction equal to, or better than magnetic sound tracks. (Actually, a ratio of about 90 DB, with frequencies
up to more than 40 kilocycles and interchangeable with Century phototransistor devices previously
used.)
• It can be used on black and wh.ite film prints, color prints -and even red dye tracks - its color sensitivity
covers the complete light spectrum. (Studios and laboratories take note.)
• It will permit stereophonic, multi-track sound to be used in theatres with greatly reduced print cost, once
optical stereo prints are available. (NATO note.)
Century Sound and Projection are Better than Ever!
Investigate this new PFET device, now supplied with all Century optical
sound systems -and only Century sound systems have it!
And if you have not already done so, discover Century's superlative CINE-
FOCUS* projection. Ask any theatre owner or projectionist who has used
a CINE-FOCUS film stabilized, controlled focus projector, he will tell you,
"I have never seen film projection so good!"
In short: Make your theatre the showplace of your area - the place
customers return to again and again because the film showings are
better. Modernize with Century.
* U.S. Patent »3273953 — Registered Trade Mark o( Century Projector Corporation.
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CENTURY PROJECTOR CORPORATION
New York. N.Y. 10019
Quality Theatre Supply Co.
1515 Davenport St.
Omoho. Nebraska
Harry Melcher Enterprises
3238 West Fond Ou Lac A.e
Milwoukee 10, Wiicoatin
Des Moines Theatre Supply Co.
1121 High St.
Da Moines 9, Iowa
Minneapolis Theatre Supply Co.
51 Glenwood Atb.
Minneapolis 3, Minneiota
November 28, 1966 NC-3