analysis of united states imports - California Wine Export Program

enjoyed a 19.5% market share in the value of UK imports followed by Australia at
16.4%.
In 2007, Canadian consumption of domestic wine was 25.6% of the total market. In
2007, US wine imports by Canada represented 14.1% of the import market and 10.5%%
of the total market.
The US market position and market share in 2007 for each of the selected twenty-two
(22) countries is summarized in the following table:
POSITION & MARKET SHARE OF US IMPORTS
IN SELECTED COUNTRIES
2007
US MARKET POSITION US MARKET SHARE (%)
IMPORT TOTAL
COUNTRY VALUE VOLUME MARKET MARKET
United Kingdom 4 4 11.3 11.3
Canada 4 4 14.1 10.5
Japan 3 4 9.5 8.7
Germany 6 6 2.8 2.1
Italy 2 1 34.6 2.4
Netherlands 9 9 3.4 3.3
Switzerland 5 5 3.7 2.7
France 7 7 1.8 0.3
Mexico 4 3 23.6 7.1
Denmark 11 11 3.6 3.6
South Korea 4 4 14.1 13.6
Sweden 11 11 1.1 1.0
China 6 6 3.6 0.3
Ireland 9 9 3.4 3.3
Hong Kong 4 4 13.7 13.5
Taiwan 3 4 9.5 7.5
Singapore 5 4 2.1 2.1
Finland 12 12 2.3 2.3
Russia 14 16 0.3 0.1
Norway 13 13 2.1 2.1
Belgium 13 15 0.4 0.3
Poland 13 13 0.7 0.5
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