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Annual Report 2010 - CDON Group

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72 <strong>CDON</strong> <strong>Group</strong> AB<br />

<strong>Annual</strong> report <strong>2010</strong><br />

<strong>CDON</strong> <strong>Group</strong> AB<br />

<strong>Annual</strong> report <strong>2010</strong><br />

Impairment testing for cash-generating units containing trademarks<br />

The following cash-generating units, which coincide with the <strong>Group</strong>’s reporting segments, recognise significant values for trademarks in<br />

relation to the <strong>Group</strong>’s total recognised value for trademarks:<br />

(SEK thousands) <strong>2010</strong> 2009<br />

Sports & Health 48,896 38,873<br />

Entertainment 5,138 -<br />

Total 54,034 38,873<br />

Impairment testing<br />

Impairment testing for trademarks for cash-generating units in the segment is based on recoverable value (value in use), calculated using<br />

a discounted cash flow model. The model includes terminal value, market growth rate, and working capital requirements. These cash flow<br />

projections calculated over a five year period are based on actual operating results, forecasts and financial projections, historical trends,<br />

general market conditions, industry trends, and other available information.<br />

Cash flow projections are based on a sustainable growth rate that is individually calculated based on the each unit’s outlook. Individual<br />

assumptions are also made on expenses and capital turnover development. The cash flow is discounted for each unit using an appropriate<br />

discount rate, taking into consideration the cost of capital and risk, and with individual consideration taken only in special circumstances.<br />

The cash flow calculated for each segment after the first five years was based on an annual growth rate of 2.5%. The calculated cash flow<br />

has been calculated at present value at a discount rate of 9.3% before tax.<br />

Sensitivity<br />

The impairment testing performed does not indicate any need to take an impairment loss. Impairment testing generally has a margin such<br />

that any adverse changes in individual parameters reasonably possible would not cause the value in use to fall below the book value.<br />

However, the cash flow projections are uncertain and may also be influenced by factors not in control by the company. Even if the<br />

estimated growth rate applied after the forecasted 5-year period had been 1.5% instead of the management estimate of 2.5%, there<br />

would be no need to recognise an impairment loss for trademarks. Even if the estimated discount rate for tax applied for discounted cash<br />

flows had been 10.3% instead of the management estimate of 9.3%, there would be no need to recognise an impairment loss on<br />

trademarks.<br />

Note 10 Property, plant, and equipment<br />

<strong>Group</strong><br />

Equipment <strong>2010</strong> 2009<br />

Opening accumulated cost 5,856 4,082<br />

Investments 3,201 1,662<br />

Investments through business combinations 152 -<br />

Reclassifications - 125<br />

Divestments -23 -<br />

Translation differences - -13<br />

Closing accumulated acquisition value 9,186 5,856<br />

Opening accumulated depreciation -3,903 -2,703<br />

Year's depreciation -1,581 -1,006<br />

Depreciation through acquisition -61 -<br />

Impairment for the year - -106<br />

Reclassifications - -96<br />

Divestments 19 -<br />

Translation differences - 8<br />

Closing accumulated depreciation -5,526 -3,903<br />

Carrying amount 3,660 1,953<br />

Depreciation expenses of SEK 1,581 thousand (1,006) are included in sales & administrative expenses. Impairment expenses of SEK 0<br />

thousand (106) are included in sales & administrative expenses.

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