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Annual Report 2010 - CDON Group

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<strong>CDON</strong> <strong>Group</strong> AB<br />

<strong>Annual</strong> report <strong>2010</strong><br />

<strong>CDON</strong> <strong>Group</strong> AB<br />

<strong>Annual</strong> report <strong>2010</strong><br />

All transactions between related parties are based on market-based conditions and negotiations have been completed on arms’-length<br />

basis.<br />

Transactions with related parties<br />

The <strong>Group</strong> purchases marketing services from Kinnevik. In <strong>2010</strong>, total purchases amounted to SEK 1.1 million (0).<br />

Transactions with related parties to Kinnevik<br />

The <strong>Group</strong> purchases credit management services from Transcom.<br />

The <strong>Group</strong> purchases telecom and data communication services from Tele2 and operations and maintenance through its subsidiary<br />

Datametrix.<br />

The <strong>Group</strong> purchases advertising from Metro.<br />

The <strong>Group</strong> purchases advertising and management services from MTG companies. The <strong>Group</strong> sells management services and goods to<br />

MTG companies.<br />

There have been no transactions with senior executives in addition to those reported in Note 23.<br />

Parent company<br />

The parent company has related party relationships with its subsidiaries (see Note 11).<br />

Sale of Purchase of<br />

Receivables Liabilities to<br />

goods/service goods/services Other (e.g. from related related parties<br />

s to related from related interest, parties at 31 at 31<br />

Summary of transactions with related parties Year parties parties dividend) December December<br />

Subsidiaries <strong>2010</strong> - - 110,385 165,766 241,311<br />

Subsidiaries 2009 - - 130,655 130,660 60,505<br />

Note 27 Convertible bonds<br />

Following a resolution passed at an Extraordinary General Meeting of <strong>CDON</strong> <strong>Group</strong> shareholders in Stockholm on 25 November <strong>2010</strong>, the<br />

<strong>Group</strong> issued a five year SEK 250 million convertible bond on 2 December <strong>2010</strong>. MTG subscribed for 100% of the bond, which bears an<br />

annual coupon rate of 2.85%.<br />

<strong>Group</strong> and parent company (SEK thousands) <strong>2010</strong> 2009<br />

Nominal value after convertible bond issue, 2 December <strong>2010</strong> 250,000 -<br />

Original amount classified as equity -31,960 -<br />

Deferred tax liability attributable to convertible bond -11,405 -<br />

Capitalised interest 569 -<br />

Recognised liabilities, 31 December <strong>2010</strong> 207,204 -<br />

Net financial items<br />

Capitalised interest -569 -<br />

Coupon rate -554 -<br />

Effect of the convertible bond on net financial items in the consolidated and parent<br />

company income statements<br />

-1,123 -<br />

The conversion price for the <strong>Group</strong>’s SEK 250.0 million five-year convertible bond was set as of 19 January 2011 at SEK 38.00, which<br />

corresponds to 125% of the volume-weighted share price for <strong>CDON</strong> <strong>Group</strong> shares during the first 20 days of trading, that is to say, the<br />

period from 15 December <strong>2010</strong> to 14 January 2011. MTG may therefore convert the bond into a maximum of 6,578,947 <strong>CDON</strong> <strong>Group</strong><br />

shares between 15 June 2012 and the end of 1 December 2015, which would represent a 9.0% dilution effect based on the number of<br />

shares outstanding as at 31 December <strong>2010</strong>.<br />

Note 28 Reclassification in income statements<br />

Condensed consolidated income statement (SEK thousands)<br />

Before reclassifications<br />

Jan-dec 2009<br />

Reclassifications After reclassifications<br />

Revenue 1,746,162 1,746,162<br />

Cost of goods sold -1,476,858 79,167 -1,397,691<br />

Gross profit/loss 269,304 79,167 348,471<br />

Sales & administrative expenses -144,971 -79,095 -224,066<br />

Other operating income and expenses, net 806 -72 734<br />

Operating profit/loss 125,139 - 125,139<br />

Reclassifications have been made for marketing costs and some internal warehousing costs. As such, cost of goods sold includes costs for<br />

products, distribution, warehousing, shipping, and payment transactions, as well as realised and anticipated bad debt losses. The changes<br />

85

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