Annual Report 2010 - CDON Group

CDON Group AB
Annual Report report 2010
CDON Group AB
Annual Report 2010
Board of Directors’ Report
Board of Directors’ Report
CDON Group AB (CDON) is a Group comprised of internet retailers. Its share is
traded CDON Group as CDON AB on (CDON) the MidCap is a Group list of comprised the NASDAQ of internet OMX Stockholm retailers. Its Exchange. share is
The traded company’s as CDON registered on the MidCap office list is at of Bergsgatan the NASDAQ 20, OMX Box Stockholm 385, SE-201 Exchange. 23 Malmö,
Sweden. The company’s The company’s registered registration office is at number Bergsgatan is 556035-6940.
20, Box 385, SE-201 23 Malmö,
Sweden. The company’s registration number is 556035-6940.
Operations
Operations
The launch of CDON.COM in 1999 became the foundation for the CDON Group today. Since its
founding, the CDON Group has grown significantly by broadening its product range and launching
The launch of CDON.COM in 1999 became the foundation for the CDON Group today. Since its
new internet stores, as well as by making acquisitions. Today the Group has nine internet stores
founding, the CDON Group has grown significantly by broadening its product range and launching
and is a prominent player in the Nordic internet retailing market. Its assortment includes a wide
new internet stores, as well as by making acquisitions. Today the Group has nine internet stores
selection of products such as movies, games, music, books, toys, home electronics, clothes, shoes,
and is a prominent player in the Nordic internet retailing market. Its assortment includes a wide
furniture, interior design, and nutritional supplements. The product selection includes physical
selection of products such as movies, games, music, books, toys, home electronics, clothes, shoes,
products as well as digital products for download and streaming. The customer database contains
furniture, interior design, and nutritional supplements. The product selection includes physical
more than two million active customers. CDON Group divides its operations into three segments.
products as well as digital products for download and streaming. The customer database contains
more than two million active customers. CDON Group divides its operations into three segments.
Entertainment
Operations in the Entertainment segment are conducted through the CDON.COM, BookPlus.fi,
Entertainment
and Lekmer.com online stores.
Operations in the Entertainment segment are conducted through the CDON.COM, BookPlus.fi,
and
CDON.COM
Lekmer.com
launched
online
in
stores.
1999 and today holds a strong position on the entertainment market in
the Nordics, both in respect to traditional retailing and e-commerce. The online store is available
CDON.COM launched in 1999 and today holds a strong position on the entertainment market in
in local versions in the Nordic region; together these stores registered almost sixty million visits in
the Nordics, both in respect to traditional retailing and e-commerce. The online store is available
2010. CDON.COM has a scalable business model that has facilitated expansion into new product
in local versions in the Nordic region; together these stores registered almost sixty million visits in
segments. Today, CDON.COM has a wide product selection that offers everything from music and
2010. CDON.COM has a scalable business model that has facilitated expansion into new product
films to books, games, home electronics, and household products.
segments. Today, CDON.COM has a wide product selection that offers everything from music and
BookPlus.fi
films to books,
launched
games,
in
home
1995
electronics,
as Finland’s
and
first
household
e-bookstore.
products.
It was acquired by the CDON Group in
December 2007 as a platform in Finland, and the online store was integrated into the Company
BookPlus.fi launched in 1995 as Finland’s first e-bookstore. It was acquired by the CDON Group in
infrastructure. Today, BookPlus.fi is a market leader in the Finnish e-bookstore segment.
December 2007 as a platform in Finland, and the online store was integrated into the Company
BookPlus.fi offers a wide selection of over 3.5 million Finnish, English, German, and Swedish titles
infrastructure. Today, BookPlus.fi is a market leader in the Finnish e-bookstore segment.
from all genres, from children’s books to professional literature and academic titles. The online
BookPlus.fi offers a wide selection of over 3.5 million Finnish, English, German, and Swedish titles
store targets the Finnish market.
from all genres, from children’s books to professional literature and academic titles. The online
Lekmer.com
store targets
launched
the Finnish
in
market.
Sweden in 2006. Today it is a leading online store for toys and other
products for children. Lekmer.com was acquired by the CDON Group in March 2010. The product
Lekmer.com launched in Sweden in 2006. Today it is a leading online store for toys and other
range includes some 4,500 toys and children’s products from leading brands such as Alga, Mattel,
products for children. Lekmer.com was acquired by the CDON Group in March 2010. The product
Brio, Micki, Babybjörn, Disney, Hasbro, Lego, and Playmobil. Lekmer.com was launched on the
range includes some 4,500 toys and children’s products from leading brands such as Alga, Mattel,
Norwegian market in October 2010 and the Finnish and Danish markets in November 2010.
Brio, Micki, Babybjörn, Disney, Hasbro, Lego, and Playmobil. Lekmer.com was launched on the
Norwegian market in October 2010 and the Finnish and Danish markets in November 2010.
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