02.01.2015 Views

st1412_webb

st1412_webb

st1412_webb

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

SCANDINAVIAN TRAVELER | TESTS | CONSOLE GAMES<br />

A<br />

s we enter the holiday<br />

season, the peak season<br />

for gaming consoles and<br />

games, three new consoles<br />

are competing for<br />

gamers’ attention. The<br />

Wii U has been out since<br />

2012, the Playstation 4<br />

(PS4) since 2013 and now<br />

– a year after it hit the<br />

stores in Germany, America, Britain, and elsewhere,<br />

the Xbox One is available in Scandinavia.<br />

It’s time for an all-out console war – again.<br />

Although one of the competitors may already be<br />

down and out: the Wii U has lost ground partly due<br />

to poor sales figures and partly because it is just<br />

for Nintendo games. Technically, it’s not really a<br />

next-generation console either as it is closer to the<br />

PlayStation 3 and Xbox 360 than the PlayStation 4<br />

and Xbox One.<br />

The battle has been a long time coming. The<br />

latest generation of Microsoft’s Xbox, the Xbox 360,<br />

46<br />

History today<br />

The battle of the<br />

consoles has been the<br />

subject of several books.<br />

David Sheff’s Game<br />

Over (Vintage, 1993) is<br />

an entertaining look at<br />

the 1980s. Its original<br />

subtitle, How Nintendo<br />

Zapped an American<br />

Industry, Captured Your<br />

Dollars, and Enslaved<br />

Your Children, captures<br />

the essence of the age.<br />

The 1990s battle<br />

between Nintendo and<br />

Sega is chronicled in<br />

Console Wars: Sega,<br />

Nintendo, and the Battle<br />

that Defined a Generation<br />

by Blake J. Harris<br />

(It Books, 2014).<br />

premiered in 2005; Sony’s PS3 came out in 2006,<br />

and in the gaming world that’s eons. Just to put that<br />

into perspective, in 2007 Apple released the iPhone,<br />

a product that totally changed our concept of a cell<br />

phone and is today the world’s most used gaming<br />

device. The iPhone 6 is the eighth version of the<br />

phone. In 2010, Apple released the iPad.<br />

While the console companies were tinkering<br />

away, the world got turned onto games, largely<br />

thanks to the iPhone and other smartphones that<br />

have brought us the likes of Angry Birds and Candy<br />

Crush Saga. Today, 25 percent of Europeans play<br />

games at least once a week. Swedes top the list with<br />

34 percent.<br />

And if you think that gamers are only teenage<br />

boys, you’re mistaken – 45 percent of gamers in<br />

Europe are female, and that’s across all age groups.<br />

T<br />

he challenge facing the PS4 and Xbox<br />

One is to address a market that is far<br />

more diversified than it was in 2005. Not<br />

only has mobile gaming gained market<br />

share, but there has also been an explosion<br />

in the number of independent game studios.<br />

Thanks to faster internet connections and off-theshelf<br />

payment solutions for even small operators,<br />

developers don’t need big game publishers or<br />

console manufacturers to get their games into<br />

the hands of players. All they have to do is set up<br />

a website or sell their game through Apple’s App<br />

DECEMBER 2014 | SCANDINAVIAN TRAVELER

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!