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SPECIAL ADVERTISING SUPPLEMENT<br />
THE LOUVRE BOWL<br />
Style number 19, Georg Jensen´s graceful silver fruit<br />
bowl, later known as the Louvre Bowl, was acquired by<br />
the Louvre Museum in Paris in 1914 in recognition of the<br />
artistic importance of the Georg Jensen design.<br />
The bowl is made to order and is handcrafted at the Silver<br />
smithy workshop in Copenhagen. It takes approx. 4 months to<br />
produce this piece in the hands of a skilled silversmith.<br />
GEORG JENSEN TODAY<br />
In 2013, Georg Jensen was acquired by Investcorp and David<br />
Chu, the founder of Nautica. Chu, as CEO, has launched<br />
new collections of fine jewellery, adding gold, diamonds and<br />
richly-coloured stones to existing styles, while staying mindful<br />
to the brands Danish heritage.<br />
Using the Georg Jensen archives as his treasure chest, Chu<br />
looks to the company’s celebrated history for inspiration,<br />
adapting archival designs with new proportions, and adding<br />
new pieces to the portfolio of the different product categories.<br />
FLAGSHIP STORE<br />
OPENINGS<br />
The fully authenticated collection is available exclusively in<br />
Georg Jensen flagship stores worldwide, and many new stores<br />
are in the planning. The recently refurbished Copenhagen city<br />
store reflects the Georg Jensen universe at its fullest, and the<br />
Grand Opening of the first flagship store for Norway will take<br />
place November 27th in Oslo.<br />
DAVID CHU<br />
CEO<br />
In the words of Georg Jensen, “Do not follow fashion but be guided by the<br />
present if you want to stay young in the struggle.” It is our intention to<br />
continue the founder´s commitment to exciting and adventurous<br />
collaborations with new generations of artists from all over the world.<br />
GEORGJENSEN.COM
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