06.01.2015 Views

Sustainability Report 2009 - The Co-operative

Sustainability Report 2009 - The Co-operative

Sustainability Report 2009 - The Co-operative

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

Independent third-party auditors are used to check compliance with<br />

the requirements of the various industry-led standards 15 . In addition,<br />

the Technical team undertakes meat and poultry inspections –<br />

some 151 in <strong>2009</strong> (2008: 155). Although these focus primarily<br />

on product quality, safety and legality; where appropriate, animal<br />

welfare matters are considered (eg, lairage conditions at abattoirs).<br />

Additionally, 23 farm inspections were undertaken specifically in<br />

relation to animal welfare matters (2008: 23).<br />

Food production<br />

Total own-brand fresh meat, poultry and fish sales by value 16<br />

5%<br />

5%<br />

7%<br />

7%<br />

1%<br />

1%<br />

24%<br />

24%<br />

Beef<br />

Beef Chicken 17<br />

Chicken Bacon<br />

Bacon Fish 18<br />

8%<br />

Fish Pork<br />

8%<br />

Pork<br />

0 2 4 6 8 Sausage 10 12<br />

11%<br />

11%<br />

2004<br />

2.4<br />

Sausage Lamb<br />

Lamb Turkey<br />

2005<br />

3.6<br />

Turkey<br />

2006 20%<br />

4.2<br />

24%<br />

20%<br />

2007<br />

4.0<br />

24%<br />

2008<br />

4.1<br />

<strong>2009</strong><br />

3.7<br />

Total own-brand dairy sales by value<br />

10%<br />

Total own-brand meat, poultry and fish sales by value<br />

Milk<br />

Total 0 own-brand 3meat, poultry 6and fish sales 9 by value Cheese, 12 butter, 15<br />

yogurts and desserts<br />

2004<br />

6.0<br />

Eggs<br />

2005<br />

8.4<br />

2006<br />

10.2<br />

31%<br />

2007<br />

10.2<br />

2008<br />

10.4<br />

<strong>2009</strong><br />

14.5<br />

59%<br />

Total own-brand frozen meat, poultry and fish sales by value<br />

2%<br />

1% Fish<br />

2%<br />

7%<br />

Total own-brand dairy sales by value 1% Fish Beef<br />

7%<br />

45% Beef Sausage<br />

10%<br />

45% Sausage Turkey<br />

10%<br />

Turkey Lamb<br />

Lamb Chicken<br />

17%<br />

Chicken Pork<br />

17%<br />

Pork<br />

Milk and egg production<br />

18%<br />

18%<br />

Since 2008, the sale of all caged eggs<br />

Total own-brand frozen meat, poultry and 19 in <strong>The</strong> <strong>Co</strong>-<strong>operative</strong> Food<br />

fish sales by value<br />

stores Total has own-brand been prohibited, frozen meat, and, poultry on and this fish basis, sales sales by value of free-range<br />

shell eggs (Freedom Food and organic accredited) account for<br />

100% of branded and own-branded sales. All own-brand freerange<br />

eggs are Freedom Food accredited, which stipulates lower<br />

outdoor stocking densities (a maximum of 1,000 birds per hectare)<br />

than conventional 0 free-range 3 outdoor 6 standards 9 (a maximum 12 of 15<br />

2,500 birds per hectare) 20 . Organic standards offer enhanced<br />

animal-welfare provision, including the prohibition of mutilations,<br />

such as beak trimming. Only free-range eggs are used as<br />

ingredients in own-brand prepared product lines (eg, quiche).<br />

All non-organic, own-brand fresh milk sold in <strong>2009</strong> was assured<br />

under the National Dairy Farm Assured Scheme and is produced by<br />

dairy cattle with access to outdoor pasture. <strong>The</strong> remainder of milk<br />

sold was certified as organic by the Soil Association. Organic milk<br />

production specifies that cattle must spend the majority of their<br />

lives outside and be fed on a grass-based diet.<br />

Own-brand shell egg and fresh milk sales as proportion of<br />

total shell egg and fresh milk sales 21<br />

% of sales 2006 2007 2008 <strong>2009</strong><br />

Shell eggs 88% 71% 94% 95%<br />

Fresh milk 10%<br />

10%<br />

88% 90% 89% 91% Milk<br />

Milk Cheese, butter,<br />

Cheese, yogurts and butter, desserts<br />

yogurts Eggs and desserts<br />

Shell egg and milk sales (own-brand, fresh) (%) Eggs<br />

2006<br />

2007<br />

2008<br />

<strong>2009</strong><br />

2006<br />

2007<br />

2008<br />

<strong>2009</strong><br />

0 20 40 60 80 100<br />

31%<br />

Shell eggs 31%<br />

Fresh milk<br />

Welfare standard<br />

<strong>Co</strong>untry of origin<br />

Total own-brand dairy sales by value<br />

Total own-brand dairy sales by value<br />

Freedom Food free-range<br />

Base-level Farm Assurance Standard<br />

Organic (Organic Farmers<br />

and Growers)<br />

UK<br />

Poultry production<br />

74 16 10<br />

59%<br />

86<br />

59%<br />

Organic (Soil Association)<br />

0 20 <strong>The</strong> <strong>Co</strong>-<strong>operative</strong> 40 Group <strong>Sustainability</strong> 60 <strong>Report</strong> 80 <strong>2009</strong> 31 100<br />

85<br />

91<br />

14<br />

15<br />

98<br />

98<br />

98<br />

98<br />

Base-level Farm Assurance Standard<br />

(National Dairy Farm Assured)<br />

All standard range, fresh and frozen whole chicken and all<br />

standard, plain, fresh and frozen chicken portions are produced<br />

to <strong>The</strong> <strong>Co</strong>-<strong>operative</strong>’s own Elmwood higher welfare standards.<br />

During <strong>2009</strong>, the range of products accredited to Elmwood<br />

standards was extended to include further prepared products,<br />

eg, barbeque products (April) and breaded products (September).<br />

<strong>The</strong>se standards exceed conventional farm assurance standards<br />

by stipulating lower stocking densities, higher minimum slaughter<br />

age and environmental enrichment 22 . Elmwood standards stipulate,<br />

unlike conventional and Freedom Food standards, that birds are<br />

provided with natural light 23 and, unlike conventional standards,<br />

are fed a vegetarian, high-cereal diet. In <strong>2009</strong>, all premium-range<br />

fresh chicken (whole and pieces) was accredited to the Freedom<br />

Food free-range standard, sourced from birds with daytime access<br />

to range outdoors for at least half their lifetime, and stipulating a<br />

higher minimum slaughter age than conventional standards 24 .<br />

Elmwood turkey standards were introduced during Easter <strong>2009</strong><br />

(own-brand fresh and frozen whole turkeys) and extended<br />

during Christmas <strong>2009</strong> (to own-brand fresh and frozen turkey<br />

crowns). <strong>The</strong>se standards exceed conventional farm assurance<br />

standards and stipulate lower stocking densities, environmental<br />

enrichment, and a higher minimum age at slaughter. Although<br />

9<br />

2<br />

2<br />

2<br />

2<br />

Social responsibility <strong>Co</strong>mmunity investment International development and human rights Animal welfare Diet and health Ethical finance Social inclusion Diversity

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!