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india going global.indd - The IIPM Think Tank

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MERGERS & ACQUISITIONS<br />

<strong>The</strong> Current Scenario:<br />

Between 2005 and 2006, on a year-on-year basis, <strong>global</strong><br />

M&A volume had gone up by 37%. People who deal with<br />

corporate strategies and M&A dealmakers, think that since<br />

the <strong>global</strong> interest rates are still at relatively low levels and<br />

hedge funds have taken an active role in the recent past<br />

in M&A activities, there is a possibility that <strong>global</strong> fund<br />

managers shall continue to allocate more fund for M&A<br />

deals at least in near future.<br />

<strong>The</strong> objective of this article is to focus on the issues of<br />

M&A that require attention of professional managers having<br />

specialization in finance, law, strategies etc., since these<br />

are crucial by nature. It is the fact of life today that the<br />

banks fund M&A mainly for financial reasons realizing<br />

the need for faster growth in volume of business through<br />

inorganic route. Companies make strategic growth plan<br />

through internal operations and acquisition. When mature<br />

resources are needed right away, acquisitions perhaps make<br />

business sense.<br />

Initial Issues:<br />

Internally it should be addressed that when normally M&A<br />

drives fail to generate greater value then why at all a company<br />

should think for it By and large the reason of failure<br />

is poor post-merger integration as a result of which proper<br />

plan for such integration and accountability aspects are to<br />

be drawn up in detail at the strategic plan making stage.<br />

Before placing the matter to the Board, the CEO and his<br />

team should check whether the added resources of the target<br />

company carry any sense to the acquirer Should the<br />

acquisition be made to broaden the product line to reach<br />

a critical market Is it to address a new customer point<br />

Could the brand value of the target be a wealth creator in<br />

the hands of the acquirer<br />

<strong>The</strong>se need to be hammered out to find a logical answer.<br />

Specific issues to be examined like what would be increased<br />

capacity of the acquirer and what would the comparison<br />

look like if compared with its rivals<br />

What was or is the niche market of the target company<br />

and how did the target make value out of its overall business<br />

and is it still possible to create further value What are the<br />

operational hurdles of the target and how the acquirer is<br />

<strong>going</strong> to address such hurdles How the scale of economy<br />

shall show advantageous to the acquirer Lastly, what would<br />

be the incremental cost (interest for borrowing for M&A)<br />

vis-à-vis the incremental volume and the incremental return<br />

on capital<br />

Some Related Issues:<br />

<strong>The</strong> recent M&A deals by Indian business groups abroad<br />

and by non-resident Indians in Europe and US, is perhaps<br />

a positive response to “satisfactory underperformance” as<br />

told by late Sumantra Ghosal. <strong>The</strong>se issues are currently<br />

being deliberated upon at the management schools. While<br />

making analysis relating to M&A strategies some time, it<br />

is not uncommon that the companies forget that may be<br />

a joint venture or a strategic alliance is more flexible than<br />

an acquisition proposal. M&A is an answer for long-term<br />

need or when operations are to be integrated perfectly at<br />

many levels. <strong>The</strong> question of affordability should also be addressed.<br />

In the absence of cash available, private placement,<br />

leveraged buyout could be the source of fund. Funding by<br />

diluting stake of promoter is also not un-common beside<br />

reverse merger. <strong>The</strong> deal maker and the management of the<br />

acquirer should settle these issues upfront, because the funding<br />

model always creates an impact on the future financial<br />

performance of the target and the acquirer. At the legal front<br />

collateral agreements are important between the acquirer<br />

and the investment banker, consultants, lawyers, auditors<br />

in order to avoid confusion and unnecessary disclosure<br />

of confidential matters. <strong>The</strong> management of the acquirer<br />

should develop its team for due diligence and post-merger<br />

integration, to avoid any conflict in the process.<br />

In the absence of cash available,<br />

private placement, leveraged buyout<br />

could be the source of fund<br />

Some Observations:<br />

<strong>The</strong>re are unfortunate instances of due diligence which<br />

echoed the desire of the acquirer in the report and obviously<br />

the M&A failed to be a tool for growth of the combining<br />

entity. Due diligence have the following as source<br />

of information:<br />

1. Public information, public document etc.<br />

2. Research based on feed-back from the customers, suppliers,<br />

distributors, alliance partners, former employees,<br />

competitors, business journalists, analysts and industry<br />

experts.<br />

3. <strong>The</strong> target company, through its management accounts,<br />

interviews with management team.<br />

4. And lastly, own understanding of the acquirer from database<br />

on customer satisfaction and employee turnover<br />

rates etc, and its causes. <strong>The</strong>oretically the due diligence<br />

team should meet regularly during the due diligence period<br />

to exchange their views and findings and the leader<br />

of the team should have courage not to echo the thought<br />

of the owner of the acquirer and should carry sufficient<br />

amount of courage to arrive at a logical and bankable<br />

findings of due diligence report. <strong>The</strong> due diligence team<br />

should have ability to adjust objectives and the scope of<br />

July-October - 2007 Need the Dough<br />

79

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