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PALMETTO GBA 2010 ANNUAL REPORT

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RISING CORPORATE RESPONSIBILIT Y<br />

12<br />

Palmetto <strong>GBA</strong> associates make a profound impact on their communities in many<br />

ways. As part of our corporate philanthropic culture, we support and applaud their<br />

efforts for both major initiatives and local projects. Palmetto <strong>GBA</strong> associates give<br />

generously year after year of time, talent and gifts and <strong>2010</strong> brought giving to its<br />

highest level in our company history.<br />

American Heart Association’s<br />

Start! Heart Walk<br />

The American Heart Association (AHA)<br />

is committed to “building better lives<br />

free of heart disease and stroke.” AHA’s<br />

premier fundraising event — the annual<br />

Start! Heart Walk — brings together<br />

co-workers, friends and family members<br />

to fight this country’s No. 1 and 3 killers.<br />

The Start! Heart Walk promotes hearthealthy<br />

living and physical activity. In<br />

<strong>2010</strong>, Palmetto <strong>GBA</strong> associates raised<br />

more than $6,664 in donations and<br />

walker sponsorships to support this<br />

life-saving organization.<br />

United Way<br />

United Way is a nonprofit organization<br />

whose vision is to build a stronger<br />

America by mobilizing communities to<br />

build stronger lives. In <strong>2010</strong>, BlueCross<br />

associates contributed a record-high<br />

$2 million to the United Way campaign,<br />

including Palmetto <strong>GBA</strong> associates who<br />

contributed more than $175,000 to the<br />

corporate total.<br />

The March of Dimes<br />

The March of Dimes (MOD) is the<br />

leading nonprofit organization for<br />

pregnancy and baby health. MOD strives<br />

to improve infant health by preventing<br />

birth defects, premature birth and infant<br />

mortality. In <strong>2010</strong>, Palmetto <strong>GBA</strong> associates<br />

contributed to the $62,151 that<br />

BlueCross raised for the <strong>2010</strong> March of<br />

Dimes Walk America campaign.

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