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The Official Publication of the Electronic Transactions Association Vol. 17 | No. 10 Transaction trends cover story 12 Special: Who’s Who in Mobile Commerce By Bryan Ochalla Transaction Trends’ second annual Mobile Commerce Providers Guide features players in the $172-billion mobile payments industry. Identify the key participants in this space, and find out who provides opportunities for business partnerships. FEATURES 28 Social Payments: “Like” By Julie Ritzer Ross New payment options that leverage social networks are emerging, paving the way for the convergence of mobile payments and mobile loyalty. Merchants are refining their strategies to leverage consumer choice and customization options. 12 32 SPECIAL SERIES Startup Stories: A New Lease on Life By John Manasso After restructuring to encourage involvement among all of its members, COCARD has increased revenues while attracting new ISOs to join the cooperative. 6 departmentS 4 ETA Gateway Insights from ETA’s CEO, Jason Oxman 6 Industry News Trends, strategies, and news in the payments business and ETA member community 8 Future of the Business MSPs that simplify their processes and embrace a vertical integration approach will appeal to their merchant customers 35 Ad Index 36 Industry Insider CHARGE Anywhere has expanded services to include a host of solutions that solve merchant problems Transaction trends | October 2012 3
Page 1: Special: Mobile Commerce Providers
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Page 9 and 10: News from the association AROUND TH
Page 11 and 12: Meet Larry Jones. VP of Sales Larry
Page 13 and 14: SecureNet. Everyone Else. Which pay
Page 16 and 17: [ Mobile Commerce Providers Guide ]
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Page 27 and 28: TrustCommerce Headquarters: Irvine,
Page 29 and 30: We’ve Got Your Gear. Elavon gives
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Page 33 and 34: Payment components are being integr
Page 35 and 36: Dan Brattland with Member Christy M
Page 37 and 38: ETA 2012 BOARD OF DIRECTORS OFFICER
Page 40: Hidden Compliance Fees Angry Mercha

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