Annual Report for 2011-2012 - Vizag Steel
Annual Report for 2011-2012 - Vizag Steel
Annual Report for 2011-2012 - Vizag Steel
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RASHTRIYA ISPAT NIGAM LIMITED<br />
Customer Relations Management - Initiatives<br />
During <strong>2011</strong>-12 several measures were undertaken<br />
to improve the Customer service. Some of these<br />
actions taken are as given below:<br />
Booklet on Rural Marketing of RINL was<br />
prepared, which was released by the Hon'ble<br />
Union Minister <strong>for</strong> <strong>Steel</strong> during a conference held<br />
in Lucknow in Nov'11.<br />
<br />
<br />
facilitate faster handling of materials inside the<br />
stockyard.<br />
A quality testing laboratory was approved by RINL<br />
at Mumbai <strong>for</strong> local analysis of the samples <strong>for</strong><br />
quick settlement of the quality complaints of the<br />
customers.<br />
Customer Meets are organized regularly at<br />
Release of Booklet on Rural Marketing of RINL by<br />
Hon'ble Union Minister of <strong>Steel</strong><br />
<br />
<br />
With a view to focusing on the customer service,<br />
RINL Customer Policy was released by Secretary<br />
(<strong>Steel</strong>), Govt. of India, in October <strong>2011</strong>.<br />
Up-gradation of RINL stockyards was taken up<br />
Branches, Regions and Head Quarters. Partners'<br />
Summit was organized at Head Quarters <strong>for</strong><br />
<strong>2011</strong>-12, during 25 th and 26 th April <strong>2011</strong>. The<br />
inputs from this Summit were utilized <strong>for</strong><br />
<strong>for</strong>mulating the Marketing Policy <strong>for</strong> the year.<br />
<br />
Release of Customer Policy by Secretary<br />
at Chennai, Mumbai, Hyderabad and <strong>Vizag</strong>.<br />
Rail track was laid inside Nagulapalle stockyard<br />
at Hyderabad connecting the Public siding to<br />
Partners' Summit held at <strong>Vizag</strong> on<br />
25 th and 26 th April <strong>2011</strong><br />
16