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Hammersmith Town Hall Extension report PDF - Greater London ...

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scale buildings, built heritage and views. The draft replacement plan includes further detailed<br />

design policy in Chapter 7.<br />

Principle of tall building<br />

24 <strong>London</strong> Plan policy 4B.9 supports tall buildings where they “create attractive landmarks<br />

enhancing <strong>London</strong>’s character, help to provide a coherent location for economic clusters of related<br />

activities and or act as a catalyst for regeneration and where they are also acceptable in terms of<br />

design and impact on their surroundings”. The policy goes on to steer boroughs to identifying<br />

suitable locations for tall buildings and that these “may include parts of the CAZ and some<br />

Opportunity Areas”. Policy 4B.10 sets out the detailed design aspects of tall buildings.<br />

25 Policy 7.7b and c of the draft replacement <strong>London</strong> Plan moves away from active<br />

encouragement to careful management and covers various tests for the location and design of tall<br />

and large-scale buildings. The context of the proposal is mostly three, four and five storeys high<br />

with the main town hall extension up to seven storeys. The proposals include a range of building<br />

heights up to 14 and 15 storeys, which is tall in its context. The are a limited number of similar<br />

scale buildings in the wider context, this analysis is shown in section 2.5 of the design an access<br />

statement, specifically figure 2.23 which shows the townscape diagram of building heights in the<br />

wider context. It is evident from this analysis that the larger scale buildings are set to the east, but<br />

that there is no emerging or defined cluster as such.<br />

26 Policy 7.7d notes that tall buildings should “individually or as a group, improve the legibility<br />

of an area, by emphasising a point of civic or visual significance where appropriate, and enhance<br />

the skyline and image of <strong>London</strong>”. In principle, therefore, a tall building, which meets the civic<br />

landmark function and contributes to legibility, may be appropriate, particularly in the town centre<br />

location where it may facilitate the wider regeneration aspirations for this part of the town centre<br />

by acting as a catalyst for regeneration as set out in policy 4B.9. This is however subject to the<br />

detailed testing regarding impact on views and townscape and also the impact on the setting of<br />

listed buildings and the character and appearance of the conservation area, which is considered<br />

below.<br />

Views and built heritage<br />

27 <strong>London</strong> Plan policies 4B.11 to 4B.15 set out the strategic approach to the protection and<br />

enhancement of <strong>London</strong>’s rich built heritage. The applicant provides an analysis of the built<br />

heritage and townscape in chapter 9 and 10 of the Environmental Statement Volume 2. A number<br />

of key views are assessed including the wider strategic views from the river. Although these views<br />

are not part of the <strong>London</strong> View Management Framework, there are important strategic townscape<br />

implications in the river views particularly from <strong>Hammersmith</strong> Bridge.<br />

28 The analysis set out in figure 2.23 and 2.24 of the design and access statement seeks to<br />

identify a tall building datum line in the view from <strong>Hammersmith</strong> Bridge. It helps in clarifying that<br />

the prevailing building height is the lower line shown in the figure, but that there are some breaks<br />

in the skyline from the Premier Inn hotel to the west and the existing town hall extension, central<br />

in the view, with further breaks to the east. A tall building line is not entirely clear, but a break in<br />

the view is established at various points and therefore the development could maintain this<br />

relationship but should ensure that new additions do not overwhelm the surrounding context.<br />

29 Having regard to the river prospect views in particular view 3 in chapter 10 of the<br />

Environmental Statement Volume 2 (ESV2), it would appear that the scale of the 14 storey<br />

residential block closest to the river (the south tower) requires reconsideration and further testing.<br />

The prevailing townscape height along this view and along the river is much lower in scale. The<br />

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