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Core Strategy: Jermuk as a Tourism Destination - CAPS

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Strengths Weaknesses Opportunities Threats<br />

support current<br />

population<br />

Infr<strong>as</strong>tructure • Clean and tidy streets<br />

and town<br />

Utilities and Energy • Adequate g<strong>as</strong> and<br />

electricity 24/7<br />

• 90% of town provided<br />

with g<strong>as</strong><br />

• Good water supply<br />

• Garbage collection<br />

system<br />

substantial number of additional<br />

inhabitants along with quite a<br />

large share of derelict buildings<br />

without any plans for future (or<br />

deadlines for making any plans)<br />

• Relatively expensive, especially<br />

to rent<br />

• Many owners have left, leaving<br />

empty properties<br />

• Much of local infr<strong>as</strong>tructure is<br />

either half-complete or run-down<br />

• Absence of signs and road<br />

maps on the roads showing<br />

directions to different places in<br />

the city (sp<strong>as</strong>, waterfall, ski lift,<br />

restaurants).<br />

• G<strong>as</strong> provided entirely by Russia<br />

and p<strong>as</strong>ses through Georgia<br />

• Sewage system outdated,<br />

without proper treatment and<br />

p<strong>as</strong>sing into Arpa river<br />

• Solid w<strong>as</strong>te disposed of without<br />

preventing groundwater pollution<br />

• Open air garbage storage area<br />

to se<strong>as</strong>onal workers in the tourism industry<br />

• Reconstruction/destruction and the<br />

optimization of the available stock of empty,<br />

derelict buildings and change of their profile<br />

b<strong>as</strong>ed on the analysis of needs of the resort<br />

• Provision of short-term rental facilities for high<br />

paying clients<br />

• Renovation of existing buildings and<br />

destruction of those that cannot be could<br />

incre<strong>as</strong>e visual attractiveness of town<br />

• Chance to develop public-private models of<br />

cooperation for infr<strong>as</strong>tructure development<br />

• Renovation of pavements, sidewalks and<br />

gr<strong>as</strong>s are<strong>as</strong> near roads and street lights in<br />

<strong>Jermuk</strong> city<br />

• Construction of underground parking can free<br />

up the town from unattractive looking garages<br />

and make space for landscaping and public<br />

spaces<br />

• Scheduling and the supervision of the<br />

reconstruction/construction of the privatized,<br />

but so far run-down buildings<br />

• Development of g<strong>as</strong> pipeline from Iran to<br />

diversify source<br />

• Use of solar energy <strong>as</strong> done in some<br />

European countries to heat water (solar panels<br />

on the roofs of sp<strong>as</strong> or hotels).<br />

• Surfacing and the enlargement of the sewage<br />

system<br />

facilities may limit the number of<br />

additional workers the town can<br />

attract<br />

• Limited housing would also<br />

likely result in higher prices<br />

• If development of new<br />

infr<strong>as</strong>tructure is not<br />

accompanied by destruction of<br />

the old, substantial investment<br />

may not result in substantial<br />

improvement<br />

• Substantial influx of inhabitants<br />

may strain the existing electricity<br />

grid<br />

• Political risk re: g<strong>as</strong> stoppage<br />

• The sewage capacity may not<br />

be enough for future<br />

development of the town<br />

Retail • Very little retail services exist • Chance for small, private shops to develop on • Too many new shops might not<br />

31

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