The Actuary's Role in Marketing - Actuary.com
The Actuary's Role in Marketing - Actuary.com
The Actuary's Role in Marketing - Actuary.com
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EXAMPLE #3A<br />
▬▬▬▬▬▬▬▬▬▬<br />
ULTRA-MARKET DRIVEN PHILOSOPHY<br />
(a.k.a. Commodity Sell<strong>in</strong>g)<br />
• Perceived Product Homogeneity<br />
• Fierce Competition<br />
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