Rock-Stars-of-Aging-by-Marc-Middleton
Rock-Stars-of-Aging-by-Marc-Middleton
Rock-Stars-of-Aging-by-Marc-Middleton
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<strong>Rock</strong>s <strong>Stars</strong> <strong>of</strong> <strong>Aging</strong><br />
45<br />
MENTAL STIMULATION<br />
31: Centenarians Are Interested in Popular Culture<br />
When asked who they would most like to have dinner with, 61<br />
percent <strong>of</strong> centenarians in a UnitedHealthcare survey chose Betty<br />
White. Queen Elizabeth was second followed <strong>by</strong> Prince William,<br />
Barack Obama, Oprah Winfrey and Sarah Palin.<br />
Centenarians don’t live in their own worlds. They are engaged global<br />
citizens who like to keep up with major news events and popular<br />
culture. They watch reality TV, drink Starbucks and read daily<br />
newspapers. When we asked 109-year-old Ruth Hamilton how long<br />
she wanted to live, she said, “At least until the next election. I want to<br />
see who replaces George Bush.”<br />
Centenarians are familiar with new and popular brands. They know<br />
who Lady Gaga and Kim Kardashian are. They watch Dancing With<br />
the <strong>Stars</strong>.<br />
• 68 percent watch daily news reports on TV<br />
• 40 percent read a newspaper or listen to the radio<br />
• 33 percent watch reality TV<br />
• 27 percent watch MTV or music videos<br />
• 72 percent say they occasionally eat at a fast food restaurant<br />
<strong>Rock</strong> <strong>Stars</strong> <strong>of</strong> <strong>Aging</strong><br />
45
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