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Consumption and the environment (SOER2010) - European ...

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Thematic assessment | <strong>Consumption</strong> <strong>and</strong> <strong>the</strong> <strong>environment</strong><br />

Box 7.1 What if? Effects of climate change on tourism <strong>and</strong> possible future scenarios<br />

Climate change is expected to affect major tourism areas in Europe. For example, water dem<strong>and</strong> for tourism is likely<br />

to increase with climate change, with warmer <strong>and</strong> longer summers driving up dem<strong>and</strong> <strong>and</strong> worsening water stress,<br />

especially in <strong>the</strong> popular Mediterranean destinations (see also EEA, 2010b).<br />

Winter tourism areas such as those in <strong>the</strong> Alps might face shorter snow seasons (EEA, 2009b). What if winter tourism<br />

regions react by using more artificial snow‐making to keep winter sports enthusiasts coming, leading to increased<br />

energy <strong>and</strong> water consumption? Ski resorts might also opt to build large‐scale indoor winter sports facilities with <strong>the</strong><br />

associated need for cooling energy, similar to <strong>the</strong> ones that already exist in several <strong>European</strong> countries, <strong>the</strong>reby adding<br />

fur<strong>the</strong>r to climate change.<br />

But tourist resorts in <strong>the</strong> Alps might also opt for withdrawing from winter tourism, compensating by developing<br />

summer tourism, promoting more sustainable options, including agri‐tourism, eco‐labelled tourist accommodation <strong>and</strong><br />

investing in <strong>the</strong> maintenance of <strong>the</strong> Alpine ecosystems keeping <strong>the</strong>m attractive for tourists.<br />

to continue to increase, though <strong>the</strong> growth trend for air<br />

travel, including tourism, slowed during 2006–2007 (EEA,<br />

2010a).<br />

The face of tourism is changing: it is expected that<br />

experimental tourism — which includes eco‐tourism,<br />

nature, heritage, cultural, <strong>and</strong> soft adventure tourism, as<br />

well as sub‐sectors such as rural <strong>and</strong> community tourism<br />

— is among <strong>the</strong> sectors that will grow most quickly over<br />

<strong>the</strong> next two decades (TIES, 2006).<br />

7.4 Responses<br />

<strong>European</strong> Commission communications include:<br />

a renewed EU tourism policy: towards a stronger<br />

partnership for <strong>European</strong> tourism (EC, 2006); an<br />

agenda for a sustainable <strong>and</strong> competitive <strong>European</strong><br />

tourism (EC, 2007) <strong>and</strong> Europe, <strong>the</strong> world's No 1 tourist<br />

destination — a new political framework for tourism in<br />

Europe (EC, 2010). The 2010 Communication proposes<br />

a number of actions to promote <strong>the</strong> development of<br />

sustainable, responsible <strong>and</strong> high‐quality tourism,<br />

including sustainability indicators for destinations, a<br />

charter for sustainable <strong>and</strong> responsible tourism, a prize for<br />

tourism businesses following <strong>the</strong> charter, <strong>and</strong> a strategy<br />

for sustainable coastal <strong>and</strong> marine tourism. At <strong>the</strong> same<br />

time, <strong>the</strong> communication proposes actions to remove<br />

barriers to tourism growth, <strong>and</strong> mobilise Community<br />

instruments <strong>and</strong> programmes to support tourism. The<br />

<strong>European</strong> Destinations of Excellence (EDEN) project is<br />

a voluntary initiative of <strong>the</strong> <strong>European</strong> Commission to<br />

promote sustainable tourism.<br />

Improved waste <strong>and</strong> water management <strong>and</strong> energy<br />

efficiency in tourist destinations can help to reduce <strong>the</strong><br />

<strong>environment</strong>al impacts of tourism. There are some,<br />

mostly voluntary, initiatives, such as <strong>the</strong> Blue Flag for<br />

<strong>European</strong> beaches <strong>and</strong> <strong>the</strong> <strong>European</strong> eco‐label for tourist<br />

accommodation <strong>and</strong> campsite services, as well as many<br />

national <strong>and</strong> regional <strong>environment</strong>al certificates <strong>and</strong><br />

labels for tourism businesses (Hamele <strong>and</strong> Eckardt, 2006;<br />

De Camillis, 2010) but mainstreaming <strong>the</strong>se approaches<br />

remains a challenge. Several EU‐funded schemes<br />

support <strong>the</strong> development of sustainable tourism, such<br />

as stakeholder collaboration in <strong>the</strong> tourist industry<br />

(TRAVELIFE), benchmarking for sustainable tourism<br />

(TOURBENCH), <strong>and</strong> cooperation of <strong>environment</strong>al labels<br />

in <strong>the</strong> area of tourism (VISIT) (De Camillis, 2010).<br />

Use of <strong>the</strong> <strong>European</strong> Environment Management <strong>and</strong><br />

Auditing Scheme (EMAS) certification is still quite<br />

limited for tourism with only 230 hotels <strong>and</strong> o<strong>the</strong>r<br />

accommodation in <strong>the</strong> EU having being certified<br />

(EMAS‐register, 2010). Sustainability principles have been<br />

included in many national <strong>and</strong> regional tourism strategies,<br />

with Hungary having developed a dedicated eco‐tourism<br />

strategy (EC, 2010; Hungary tourism report, 2008), <strong>and</strong><br />

a number of activities to encourage sustainable tourism<br />

are being taken at national <strong>and</strong> local levels, including<br />

tourist carrying‐capacity assessments, managing access<br />

to vulnerable areas to protect wildlife, <strong>and</strong> programmes<br />

aimed at greening tourist accommodation (UNEP/<br />

MAP/BLUEPLAN, 2008). However, assessments of<br />

whe<strong>the</strong>r <strong>the</strong>se activities are successful in reducing <strong>the</strong><br />

<strong>environment</strong>al impacts of tourism are lacking.<br />

Little has been done to tackle <strong>the</strong> most important source of<br />

<strong>environment</strong>al pressures: air travel <strong>and</strong> car‐based tourism.<br />

However, in July 2008 <strong>the</strong> EU agreed to bring <strong>the</strong> aviation<br />

sector into <strong>the</strong> EU Emissions Trading Scheme (ETS) system<br />

from 2012 (Directive 2008/101/EC), while <strong>the</strong> International<br />

Air Transport Association (IATA) announced that <strong>the</strong><br />

air‐line industry is committed to achieving carbon-neutral<br />

growth from 2020 globally (IATA, 2009).<br />

Governments at all levels <strong>and</strong> tourism businesses<br />

increasingly recognise that investing in ecosystems that<br />

underpin regional attractiveness is essential for sustaining<br />

tourism, <strong>and</strong> tourism‐related local taxes, entrance fees or<br />

concession licence fees to national protected nature areas,<br />

etc. might be a viable option to finance <strong>the</strong> maintenance<br />

The <strong>European</strong> <strong>environment</strong> | State <strong>and</strong> outlook 2010<br />

43

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