By III. HAK - Bezauer Wirtschaftsschulen

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InterviewBig Brother is watching you<strong>By</strong> Verena Wild und Madlene ZenzSince the beginning of his career Ulrich has been in contact with the media. We visited him at Dornbirn. Aftera brief tour of the most interesting University of Applied Sciences, we conducted our interview with him.How did you witness the developmentof media?I was lucky to grow up in ananalogue period. In my youthI was an excited hobby photographand filmer. Later Iworked a lot with audio tapesand so-called “Mazen”, magneticrecorders at the ORF.In the past watching TV andvideos were exclusive affairs – only huge firms and TVcorporations could afford the expensive equipmentnecessary. Today every mobile phone includes a camera,which allows users to take photos and createvideos. It brought about a total change in the mediascene and led to a democratization of the media.What impresses you in the world of media?The beautiful thing is that you can show your viewof the world to mostly everyone. “Everyone can befamous”, said the famous, great artist Andy Warhol. Itbrings of course a lot of chances but also dangers. Butin my opinion these options are really positive.Are you active in a social network?Through my job-related curiosity I’m active in differentsocial networks such as Facebook, Xing, Twitterand Google+. Personally I don’t need that indeed butI understand that a lot of people are active in socialnetworks. For example I stayed in contact with a handicappedman through a social network. For him thesocial network was a door to the world because hefelt imprioned in his flat. In such cases I think it is veryuseful.What do you think about social networks and theirdangers?I think it is very good because it is a completely newtype of media communication. But you must knowthat you reveal a lot of information about yourself,when you use these networks. You are observed –“Big Brother is watching you”.The things that you upload onto the web are availableat all times. Every personnel manager informs himselfabout his candidates and also checks the social networkswhat they are doing there.the way we used to do it. Of course the quality is notthe same as in the German classes. What is importantis that we don’t lose the capability of expressing ourselveswell. A problem is that we cannot express ourfeelings in brief texts like short messages. We cannotshow the world how we see it. Such short lyrics cannotbe considered to be of literary quality.Which advice would you give teenagers with regardto the media?Monitor everything very closely! There is nothing thatyou cannot learn from the media about the media.When I study a picture I see that the photographerhas thought about it. The composition in the back,the motif that is arranged in a specific fashion. Thoseare all conscious decisions. In the media nothing happensaccidentally. I think that media lessons would beideal to look at such contents. I think our school systemcould do more in that respect.Could you as a media expert recommend a special videocamera? Which features are relevant?I don’t have a favourite product. To make good films,I think that you must be able to adjust most of thesettings at the camera body. The second thing is thatthe camera must have an external socket for a microphone.Because audio recording means that you arenear the source. And then there are cameras whichcan record in HD. It would be ideal if the cameracould process both forms of HD – the small and thebig format. If a camera meets these criteria, you willbe able to achieve good results.What in your opinion are the criteria for agood movie?The idea of the script, the message that will be taught– these are absolutely essential for a good movie. Theavailability of devices and the digitalization will notcost much, the result is that you very often just approachthings spontaneously. If something comes outthat is good, you can consider it the result of luckystrikes. So the contents, the dramaturgy are the mostimportant thing. If the concept, camera work, thework on the set and the post-production play welltogether, then the prerequisites for a good movie arecertainly there.10An issue that is discussed in the media is that theteenagers have problems with spelling, which is attributedto using the new media. What do you thinkabout that?I think that the teenagers have never written morethan in our time. But in a way which differs a lot fromBild: Verena Wild und Madlene Zenz mit Ulrich Herburger
We do not forget, expect us!<strong>By</strong> Barbara Greussing„We don’t know what we are accused of and which information aboutus is saved about us today“……that is Kafka’s prevailing usessage,which Anonymous wantsto draw our attention to, not onlyfreedom of opinion, but also freedomof press and information.Most people don’t realise thatthe data they enter are saved somewhere.They just think that thisinformation is kept private. But Anonymousshows that the oppositeis the case.They use their abilities to hack datafrom companies and institutionssuch as Sony or of the departmentof the interior. After that theymake parts of the data accessibleto everyone, showing the simplenessof getting apparently privatedata. People react differently. Butthis isn’t a bad strategy to makethe public aware of the fact thateverything’s saved and it can’tbe deleted. Of course does thisis inconvenient. Who knows howsome restitution liaise with thosehackers?People are getting transparent,everything can be found. Anonymousshows this in an extremeexample: a young girl is shootingvideos of herself, meant just for herfriends because of boredom andshe shows them on the video-platform“YouTube”. As Anonymouswants, to free the internet fromsenseless contributions, they startedto find out everything aboutthis girl. In less than one hour theyhad her name, address, age, otheraccounts, real friends etc. Anonymousstarted to threats her ifshe didn’t delete her material.Whether these methods, whichthey use to reach their aims, arenecessary in this dimension, isquestionable. A ridiculous activityis for example that they hackedthe data of about 25,000 police-source: google.atmen and women, which includednames, addresses and dates of birth.This was an unnecessary actionalthough one person commentedthat the police was an enemy inan interview from “Der Standard”.What’s useful for Anonymous, isn’tobvious.Who Anonymous exactly is, willremain an unclear because everyonecould be Anonymous. Whattheir reals aims are is also unclearwill just add to their bad reputationbut the way they are trying toachieve their aims at the moment.Anonymoussource: google.at11
Page 3 and 4: Transparent peopleObservation, Supe
Page 5 and 6: 69 year old Mr Mohr from Dornbirn g
Page 7 and 8: Apple is facing a strong competitor
Page 9: SoundclickBy Dominik NatterSoundCli
Page 13 and 14: Fan of Nine men´s morrisBy Sebasti
Page 15 and 16: ... you don‘t ask your parents fi
Page 17 and 18: SMS, Facebook & Co -spelling as a s
Page 19 and 20: medialisiert III. HAK Bezau 10. Feb
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Page 23 and 24: How I Met Your MotherBy Patrizia Fr

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