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ratecards 2010 - WEKA Mediengruppe München

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Looking for something? You won’t get lost with the new naviconnect – whether on the road, on foot or cross-country<br />

Editorial concept<br />

Navigation systems have changed our mobility and travel behaviour dramatically in<br />

the past years. Previously preparations for a journey took a long time but today you<br />

can simply jump into your car and let your navigation system guide you to almost<br />

anywhere in the world. Thanks to the great progess made in computer technology<br />

navigation systems have entered the mass market and are available for everyone.<br />

Obviously it is not difficult to persuade buyers of the benefits of the system – the<br />

navigation market is one of the fastest growing markets of all. And the revolution<br />

continues. More and more mobile phones have an integrated GPS receiver which<br />

means that navigation applications outside cars are on the verge of a breakthrough<br />

to the mass market. And there are many applications in outdoors, sports and trekking<br />

which will run on mobile phones in the future.<br />

naviconnect is the only magazine in the German market which integrates all subsections<br />

and niches of the navigation world – and thanks to the many years experience<br />

with its forerunner autoconnect it enjoys an very good reputation in the automobile<br />

industry. This is why readers will also find tests and reports on infotainment and<br />

communications systems ex works in naviconnect.<br />

15 years of market presence and the experience gathered with the forerunner<br />

autoconnect have bestowed an excellent reputation on the magazine within the automobile<br />

industry. So readers will continue to find tests and reports on infotainment<br />

and communications systems ex works in naviconnect.<br />

naviconnect is published 4 × per year with a print run of 70,000 copies.<br />

naviconnect – the magazine to keep you on the right track!<br />

The ultimate guide for navigation, infotainment, HiFi and mobiles in your car<br />

Target group<br />

naviconnect readers are unusually mobile, enjoy technology and like to try out new<br />

things. They have come to appreciate navigation in the car and now want to enjoy<br />

this convenience outside their vehicles and on holiday.<br />

As innovators, trendsetters and early adopters they are extremely enthusiastic about<br />

technology and have clearly defined plans to buy.<br />

As opinion makers they pass on their knowledge and enthusiasm to friends,<br />

acquaintances and colleagues and therefore are important multipliers.<br />

naviconnect also helps specialised shops to keep abreast of this fast moving sector<br />

and to separate the wheat from the chaff in the flood of innovations. naviconnect<br />

explains new technologies clearly and gives an insight into the future of navigation.

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